Does Vilhelm Parfumerie (US) send PR packages to small influencers?

Vilhelm Parfumerie (US) lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Vilhelm Parfumerie (US) send in a PR package?

Their best-known product is Mure et Musc. A typical Vilhelm Parfumerie (US) PR package is worth about $50. Products retail around $185.

How do I apply to the Vilhelm Parfumerie (US) PR list?

Vilhelm Parfumerie (US) takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Vilhelm Parfumerie (US) pay creators?

Vilhelm Parfumerie (US) mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Vilhelm Parfumerie (US) take to reply?

Creators who hear back from Vilhelm Parfumerie (US) usually get a reply in about 8 days. Send one polite follow-up after 10 days if you haven't heard back.

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Vilhelm Parfumerie (US)

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Accepting PR

About Vilhelm Parfumerie (US)

The opulent world of Vilhelm Parfumerie merges the past and present to create scents like no other. Throughout the years, the Parfumerie evolved into a library of varied, unique, and tantalizing scents inspired by memories, stories, and dreams.

What Vilhelm Parfumerie (US) sends creators

Hero product: Mure et Musc
Typical PR package value: ~$50
Average retail price: ~$185
Collaboration type: Gifted product (no fee)

Who Vilhelm Parfumerie (US) wants to reach

Vilhelm Parfumerie (US)'s customers are fragrance enthusiasts and luxury perfume collectors aged 25-45. Creators whose followers match that profile get the strongest response.

Content that fits Vilhelm Parfumerie (US): polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots.

Brand Stats

35%

Response Rate

Industry average

~8d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the Vilhelm Parfumerie (US) PR list

Vilhelm Parfumerie (US) works with creators from around 500 followers. Applications go through Vilhelm Parfumerie (US)'s own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Vilhelm Parfumerie (US)

Build your pitch around Mure et Musc, the product Vilhelm Parfumerie (US) is best known for. Show how your audience overlaps with theirs (fragrance enthusiasts and luxury perfume collectors aged 25-45) using your real demographics. Suggest a format that fits their style: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots. Creators who hear back usually get a reply in about 8 days, so follow up once after 10 days.