Does Lily & Fox send PR packages to small influencers?

Lily & Fox lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Lily & Fox send in a PR package?

Their best-known product is Nail Polish Strips. A typical Lily & Fox PR package is worth about $50. Products retail around $3.

How do I apply to the Lily & Fox PR list?

Lily & Fox takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Lily & Fox pay creators?

Lily & Fox mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Lily & Fox take to reply?

Creators who hear back from Lily & Fox usually get a reply in about 8 days. Send one polite follow-up after 10 days if you haven't heard back.

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Lily & Fox

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Accepting PR

About Lily & Fox

Lily Fox is on a mission to make beautiful, at-home manicures accessible to everyone. At $2.99 with free shipping in the US and Canada, our real nail polish strips can be applied in minutes without special equipment for a manicure made to last weeks.

What Lily & Fox sends creators

Hero product: Nail Polish Strips
Typical PR package value: ~$50
Average retail price: ~$3
Collaboration type: Gifted product (no fee)

Who Lily & Fox wants to reach

Lily & Fox's customers are women seeking affordable, convenient at-home manicures. Creators whose followers match that profile get the strongest response.

Content that fits Lily & Fox: fun, personality-led content: trends, humour and quick cuts work well.

Lily & Fox on social

@lilyandfox has 12K followers on TikTok across 518 posts. Study their recent posts before pitching so your idea matches what they already publish.

Brand Stats

44%

Response Rate

Above average

~8d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the Lily & Fox PR list

Lily & Fox works with creators from around 500 followers. Applications go through Lily & Fox's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Lily & Fox

Build your pitch around Nail Polish Strips, the product Lily & Fox is best known for. Show how your audience overlaps with theirs (women seeking affordable, convenient at-home manicures) using your real demographics. Suggest a format that fits their style: fun, personality-led content: trends, humour and quick cuts work well. Creators who hear back usually get a reply in about 8 days, so follow up once after 10 days.

Lily & Fox PR FAQ

Does Lily & Fox send PR packages to small influencers?: Lily & Fox lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Lily & Fox send in a PR package?: Their best-known product is Nail Polish Strips. A typical Lily & Fox PR package is worth about $50. Products retail around $3.
How do I apply to the Lily & Fox PR list?: Lily & Fox takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Lily & Fox pay creators?: Lily & Fox mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Lily & Fox take to reply?: Creators who hear back from Lily & Fox usually get a reply in about 8 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

Lily & Fox details last updated October 2026.