Does Verb send PR packages to small influencers?

Verb lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Verb send in a PR package?

Their best-known product is Ghost™ Shampoo. A typical Verb PR package is worth about $50. Products retail around $22.

How do I apply to the Verb PR list?

Verb prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does Verb pay creators?

Verb mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Verb work with creators in?

Verb works with creators in Worldwide, US.

How long does Verb take to reply?

Creators who hear back from Verb usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

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Verb

Beautyverbproducts.com →

Accepting PR

About Verb

Verb Products is a clean, effective hair care brand offering salon-quality products at accessible prices. Known for their Ghost Oil and Sea collection, Verb focuses on simple, high-performance formulas.

What Verb sends creators

Hero product: Ghost™ Shampoo
Typical PR package value: ~$50
Average retail price: ~$22
Collaboration type: Gifted product (no fee)
Product types: shampoo, styling

Who Verb wants to reach

Verb's customers are people seeking lightweight, effective haircare for all hair types. Creators whose followers match that profile get the strongest response.

Content that fits Verb: content that matches their casual brand voice.

Verb on social

@verbproducts has 42K followers on TikTok across 609 posts and is a verified account. Study their recent posts before pitching so your idea matches what they already publish.

Brand Stats

35%

Response Rate

Industry average

~7d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Niche

Hair Care, Affordable Luxury

Preferred Platforms

instagram

Regions

Worldwide, US

Social Media

How to get on the Verb PR list

Verb works with creators from around 500 followers on Instagram in Worldwide, US. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for Verb

Build your pitch around Ghost™ Shampoo, the product Verb is best known for. Show how your audience overlaps with theirs (people seeking lightweight, effective haircare for all hair types) using your real demographics. Suggest a format that fits their style: content that matches their casual brand voice. Content in Hair Care, Affordable Luxury is the closest fit. Creators who hear back usually get a reply in about 7 days, so follow up once after 10 days.

Verb PR FAQ

Does Verb send PR packages to small influencers?: Verb lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Verb send in a PR package?: Their best-known product is Ghost™ Shampoo. A typical Verb PR package is worth about $50. Products retail around $22.
How do I apply to the Verb PR list?: Verb prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does Verb pay creators?: Verb mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does Verb work with creators in?: Verb works with creators in Worldwide, US.
How long does Verb take to reply?: Creators who hear back from Verb usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

Verb details last updated September 2026.