Does Skylar send PR packages to small influencers?

Skylar lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Skylar send in a PR package?

Their best-known product is True Love's Cake. A typical Skylar PR package is worth about $90. Products retail around $96.

How do I apply to the Skylar PR list?

Use the contact details on this page to reach the Skylar PR team with your media kit and a content idea.

Does Skylar pay creators?

Skylar mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Skylar work with creators in?

Skylar works with creators in Worldwide, US.

How long does Skylar take to reply?

Creators who hear back from Skylar usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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Skylar

Lifestyleskylar.com →

Accepting PR

About Skylar

Skylar offers a fresh perspective on fragrance - modern, California-inspired signature scents that are clean, hypoallergenic, and safe for sensitive skin.

What Skylar sends creators

Hero product: True Love's Cake
Typical PR package value: ~$90
Average retail price: ~$96
Collaboration type: Gifted product (no fee)

Who Skylar wants to reach

Skylar's customers are women seeking California-inspired, fresh fragrances with gourmand and fruity notes. Creators whose followers match that profile get the strongest response.

Content that fits Skylar: fun, personality-led content: trends, humour and quick cuts work well.

Skylar on social

@skylar has 217K followers on Instagram across 249 posts. Study their recent posts before pitching so your idea matches what they already publish.

Fair season, bottled. Sweet, salty, and filled with fresh kettle corn no · Instagram
Sweet Treat, a nostalgic gourmand inspired by carnival nights and fresh · Instagram
The kind of scent that takes you straight back to fair season, with fres · Instagram

Brand Stats

35%

Response Rate

Industry average

~5d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Niche

lifestyle, wellness

Regions

Worldwide, US

Social Media

How to get on the Skylar PR list

Skylar works with creators from around 500 followers in Worldwide, US. Unlock the contact details above to reach their PR team directly.

Pitch ideas for Skylar

Build your pitch around True Love's Cake, the product Skylar is best known for. Show how your audience overlaps with theirs (women seeking california-inspired, fresh fragrances with gourmand and fruity notes) using your real demographics. Suggest a format that fits their style: fun, personality-led content: trends, humour and quick cuts work well. Content in lifestyle, wellness is the closest fit. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

Skylar PR FAQ

Does Skylar send PR packages to small influencers?: Skylar lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Skylar send in a PR package?: Their best-known product is True Love's Cake. A typical Skylar PR package is worth about $90. Products retail around $96.
How do I apply to the Skylar PR list?: Use the contact details on this page to reach the Skylar PR team with your media kit and a content idea.
Does Skylar pay creators?: Skylar mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does Skylar work with creators in?: Skylar works with creators in Worldwide, US.
How long does Skylar take to reply?: Creators who hear back from Skylar usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more lifestyle brands with open PR applications on the Lifestyle directory, or browse the full PR forms directory to find your next collaboration.

Skylar details last updated September 2026.