Does 100% PURE send PR packages to small influencers?

100% PURE lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does 100% PURE send in a PR package?

Their best-known product is Mattifying Primer. A typical 100% PURE PR package is worth about $75. Products retail around $35.

How do I apply to the 100% PURE PR list?

Use the contact details on this page to reach the 100% PURE PR team with your media kit and a content idea.

Which countries does 100% PURE work with creators in?

100% PURE works with creators in Worldwide.

How long does 100% PURE take to reply?

Creators who hear back from 100% PURE usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

Back to Directory

100% PURE

Beauty100percentpure.com →

Pitch 100% PURE with Polly — free See 550 similar brands that send PR →

About 100% PURE

At 100% PURE, we are committed to formulating cruelty-free and natural makeup and skin care products. Shop our award-winning beauty products online now!

What 100% PURE sends creators

Hero product: Mattifying Primer
Typical PR package value: ~$75
Average retail price: ~$35

Who 100% PURE wants to reach

100% PURE's customers are women seeking organic, natural beauty and skincare products. Creators whose followers match that profile get the strongest response.

Content that fits 100% PURE: content that matches their wellness brand voice.

100% PURE on social

@100percentpure has 267K followers on Instagram across 4,399 posts. Study their recent posts before pitching so your idea matches what they already publish.

Brighter. Smoother. More even. Six weeks of one simple step. Our Dark Sp · Instagram
The plant-based swap for retinol. Bakuchiol is plant-derived and gentler · Instagram
The eye cream you keep reordering. Coffee Bean Caffeine Brightening Eye · Instagram

Brand Stats

Response Rate

Industry average

~7d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Regions

Worldwide

Social Media

How to get on the 100% PURE PR list

100% PURE works with creators from around 500 followers in Worldwide. Unlock the contact details above to reach their PR team directly.

Pitch ideas for 100% PURE

Build your pitch around Mattifying Primer, the product 100% PURE is best known for. Show how your audience overlaps with theirs (women seeking organic, natural beauty and skincare products) using your real demographics. Suggest a format that fits their style: content that matches their wellness brand voice. Creators who hear back usually get a reply in about 7 days, so follow up once after 10 days.

100% PURE PR FAQ

Does 100% PURE send PR packages to small influencers?: 100% PURE lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does 100% PURE send in a PR package?: Their best-known product is Mattifying Primer. A typical 100% PURE PR package is worth about $75. Products retail around $35.
How do I apply to the 100% PURE PR list?: Use the contact details on this page to reach the 100% PURE PR team with your media kit and a content idea.
Which countries does 100% PURE work with creators in?: 100% PURE works with creators in Worldwide.
How long does 100% PURE take to reply?: Creators who hear back from 100% PURE usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

100% PURE details last updated November 2026.