Does Never Have I Ever send PR packages to small influencers?

Never Have I Ever lists a minimum of around 5K followers. Engagement and niche fit matter more than raw follower count.

What does Never Have I Ever send in a PR package?

Their best-known product is Artist Collaboration Press-On Nails. A typical Never Have I Ever PR package is worth about $50. Products retail around $18.

How do I apply to the Never Have I Ever PR list?

Never Have I Ever takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Never Have I Ever pay creators?

Never Have I Ever mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Never Have I Ever take to reply?

Creators who hear back from Never Have I Ever usually get a reply in about 4 days. Send one polite follow-up after 10 days if you haven't heard back.

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Never Have I Ever

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About Never Have I Ever

Never Have I Ever is the beauty brand turning art into instant glam. We collaborate with artists and cultural icons — from The Met to Miffy to Peanuts — to create press-on nails and beauty accessories that let fans express themselves in seconds.

What Never Have I Ever sends creators

Hero product: Artist Collaboration Press-On Nails
Typical PR package value: ~$50
Average retail price: ~$18
Collaboration type: Gifted product (no fee)

Who Never Have I Ever wants to reach

Never Have I Ever's customers are gen Z and millennial women who love art-inspired beauty. Creators whose followers match that profile get the strongest response.

Content that fits Never Have I Ever: fun, personality-led content: trends, humour and quick cuts work well.

Brand Stats

32%

Response Rate

Industry average

~4d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

5K+ followers on any platform

Social Media

How to get on the Never Have I Ever PR list

Never Have I Ever works with creators from around 5K followers. Applications go through Never Have I Ever's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Never Have I Ever

Build your pitch around Artist Collaboration Press-On Nails, the product Never Have I Ever is best known for. Show how your audience overlaps with theirs (gen z and millennial women who love art-inspired beauty) using your real demographics. Suggest a format that fits their style: fun, personality-led content: trends, humour and quick cuts work well. Creators who hear back usually get a reply in about 4 days, so follow up once after 10 days.

Never Have I Ever PR FAQ

Does Never Have I Ever send PR packages to small influencers?: Never Have I Ever lists a minimum of around 5K followers. Engagement and niche fit matter more than raw follower count.
What does Never Have I Ever send in a PR package?: Their best-known product is Artist Collaboration Press-On Nails. A typical Never Have I Ever PR package is worth about $50. Products retail around $18.
How do I apply to the Never Have I Ever PR list?: Never Have I Ever takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Never Have I Ever pay creators?: Never Have I Ever mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Never Have I Ever take to reply?: Creators who hear back from Never Have I Ever usually get a reply in about 4 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

Never Have I Ever details last updated October 2026.