Does Make Waves send PR packages to small influencers?

Make Waves lists a minimum of around 5K followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Make Waves send in a PR package?

Their best-known product is Add on: Refill Capsule. A typical Make Waves PR package is worth about $50. Products retail around $19.

How do I apply to the Make Waves PR list?

Make Waves takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Make Waves pay creators?

Make Waves mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Make Waves take to reply?

Creators who hear back from Make Waves usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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Make Waves

Beautywearemakewaves.com →

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About Make Waves

Make Waves natural refillable antiperspirant and deodorant | 100% UK-based | Cruelty-free, vegan & award-winning | Subscribe & save | Free shipping

What Make Waves sends creators

Hero product: Add on: Refill Capsule
Typical PR package value: ~$50
Average retail price: ~$19
Collaboration type: Gifted product (no fee)

Who Make Waves wants to reach

Make Waves's customers are eco-conscious consumers seeking sustainable personal care alternatives. Creators whose followers match that profile get the strongest response.

Content that fits Make Waves: content that matches their wellness brand voice.

Brand Stats

46%

Response Rate

Above average

~5d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

5K+ followers on any platform

Social Media

How to get on the Make Waves PR list

Make Waves works with creators from around 5K followers. Applications go through Make Waves's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Make Waves

Build your pitch around Add on: Refill Capsule, the product Make Waves is best known for. Show how your audience overlaps with theirs (eco-conscious consumers seeking sustainable personal care alternatives) using your real demographics. Suggest a format that fits their style: content that matches their wellness brand voice. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

Make Waves PR FAQ

Does Make Waves send PR packages to small influencers?: Make Waves lists a minimum of around 5K followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Make Waves send in a PR package?: Their best-known product is Add on: Refill Capsule. A typical Make Waves PR package is worth about $50. Products retail around $19.
How do I apply to the Make Waves PR list?: Make Waves takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Make Waves pay creators?: Make Waves mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Make Waves take to reply?: Creators who hear back from Make Waves usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

Make Waves details last updated November 2026.