Does Lust Minerals send PR packages to small influencers?

Lust Minerals lists a minimum of around 5K followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Lust Minerals send in a PR package?

Their best-known product is 1. Cream Blush Compact - Pink Lemonade. A typical Lust Minerals PR package is worth about $50. Products retail around $45.

How do I apply to the Lust Minerals PR list?

Lust Minerals takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Lust Minerals pay creators?

Lust Minerals mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Lust Minerals take to reply?

Creators who hear back from Lust Minerals usually get a reply in about 6 days. Send one polite follow-up after 10 days if you haven't heard back.

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Lust Minerals

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About Lust Minerals

Award-winning Australian made clean beauty. Shop vegan mineral makeup, natural science backed skincare & body care creating real results, clean ingredients, free from harsh chemicals. Over 300,000 happy customers. Shop Now/

What Lust Minerals sends creators

Hero product: 1. Cream Blush Compact - Pink Lemonade
Typical PR package value: ~$50
Average retail price: ~$45
Collaboration type: Gifted product (no fee)

Who Lust Minerals wants to reach

Lust Minerals's customers are women seeking clean, vegan mineral makeup and skincare. Creators whose followers match that profile get the strongest response.

Content that fits Lust Minerals: content that matches their wellness brand voice.

Brand Stats

43%

Response Rate

Above average

~6d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

5K+ followers on any platform

Social Media

How to get on the Lust Minerals PR list

Lust Minerals works with creators from around 5K followers. Applications go through Lust Minerals's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Lust Minerals

Build your pitch around 1. Cream Blush Compact - Pink Lemonade, the product Lust Minerals is best known for. Show how your audience overlaps with theirs (women seeking clean, vegan mineral makeup and skincare) using your real demographics. Suggest a format that fits their style: content that matches their wellness brand voice. Creators who hear back usually get a reply in about 6 days, so follow up once after 10 days.

Lust Minerals PR FAQ

Does Lust Minerals send PR packages to small influencers?: Lust Minerals lists a minimum of around 5K followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Lust Minerals send in a PR package?: Their best-known product is 1. Cream Blush Compact - Pink Lemonade. A typical Lust Minerals PR package is worth about $50. Products retail around $45.
How do I apply to the Lust Minerals PR list?: Lust Minerals takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Lust Minerals pay creators?: Lust Minerals mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Lust Minerals take to reply?: Creators who hear back from Lust Minerals usually get a reply in about 6 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

Lust Minerals details last updated November 2026.