Lab Series
Lab Series, a pioneering brand in men's skincare, has been redefining grooming since 1987. Specialising in high-performance...
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Browse all Beauty brands →How to Apply to Lab Series PR List
Lab Series accepts PR applications from content creators. Unlock the direct contact details above to reach their PR team.
What Lab Series Looks for in Creator Pitches
As a beauty brand, Lab Series typically looks for creators whose audience genuinely uses and cares about beauty products. There is no stated minimum follower requirement, making Lab Series accessible to nano and micro creators. This program is open to creators based in Worldwide.
Lab Series PR Application — Step by Step
1. Build your media kit. Include your follower count, average views, engagement rate, audience demographics (age, location, gender split), and 2–3 examples of past brand content. Newcollab generates this automatically from your profile.
2. Write a personalised pitch. Mention a specific Lab Series product you've used or admired, explain how your audience overlaps with their customer, and suggest a concrete content format (unboxing reel, 30-second TikTok, Instagram carousel). Generic pitches are ignored.
3. Send and follow up. Lab Series has an average response time of around 6 days for creators who hear back. If you don't get a reply within 10 days, send one polite follow-up referencing your original message. Many creators report that the follow-up is what got the deal.
4. Track your application. Use Newcollab's PR pipeline to log the date sent, follow-up status, and any reply. Creators who track their outreach close 3× more deals on average.
Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.