Does Function of Beauty send PR packages to small influencers?

Function of Beauty lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Function of Beauty send in a PR package?

Their best-known product is SOS Custom Repair hair care system. A typical Function of Beauty PR package is worth about $50. Products retail around $45.

How do I apply to the Function of Beauty PR list?

Function of Beauty prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does Function of Beauty pay creators?

Function of Beauty mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Function of Beauty work with creators in?

Function of Beauty works with creators in US, Worldwide.

How long does Function of Beauty take to reply?

Creators who hear back from Function of Beauty usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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Function of Beauty

Beautyfunctionofbeauty.com →

Accepting PR

About Function of Beauty

Customizable hair care brand offering personalized shampoo, conditioner, and treatments based on hair quiz. Made-to-order formulas targeting specific hair concerns. Vegan, cruelty-free, customizable.

What Function of Beauty sends creators

Hero product: SOS Custom Repair hair care system
Typical PR package value: ~$50
Average retail price: ~$45
Collaboration type: Gifted product (no fee)

Who Function of Beauty wants to reach

Function of Beauty's customers are people with all hair types seeking customized, damage-repair hair care. Creators whose followers match that profile get the strongest response.

Content that fits Function of Beauty: content that matches their wellness brand voice.

Function of Beauty on social

@functionofbeauty has 63K followers on TikTok across 1,016 posts and is a verified account. Study their recent posts before pitching so your idea matches what they already publish.

Brand Stats

33%

Response Rate

Industry average

~5d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Regions

US, Worldwide

Social Media

How to get on the Function of Beauty PR list

Function of Beauty works with creators from around 500 followers in US, Worldwide. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for Function of Beauty

Build your pitch around SOS Custom Repair hair care system, the product Function of Beauty is best known for. Show how your audience overlaps with theirs (people with all hair types seeking customized, damage-repair hair care) using your real demographics. Suggest a format that fits their style: content that matches their wellness brand voice. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

Function of Beauty PR FAQ

Does Function of Beauty send PR packages to small influencers?: Function of Beauty lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Function of Beauty send in a PR package?: Their best-known product is SOS Custom Repair hair care system. A typical Function of Beauty PR package is worth about $50. Products retail around $45.
How do I apply to the Function of Beauty PR list?: Function of Beauty prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does Function of Beauty pay creators?: Function of Beauty mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does Function of Beauty work with creators in?: Function of Beauty works with creators in US, Worldwide.
How long does Function of Beauty take to reply?: Creators who hear back from Function of Beauty usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

Function of Beauty details last updated September 2026.