Does House of Twist send PR packages to small influencers?

House of Twist lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does House of Twist send in a PR package?

Their best-known product is House of Twist Signature Fragrance Collection. A typical House of Twist PR package is worth about $50. Products retail around $45.

How do I apply to the House of Twist PR list?

House of Twist takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does House of Twist pay creators?

House of Twist mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does House of Twist take to reply?

Creators who hear back from House of Twist usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

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House of Twist

Beautytwistperfumes.com →

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About House of Twist

House of Twist brings modern luxury to everyone with long-lasting, high-quality fragrances at accessible prices. From timeless classics to bold new blends, House of Twist is redefining affordable elegance and making premium scents part of everyday life.

What House of Twist sends creators

Hero product: House of Twist Signature Fragrance Collection
Typical PR package value: ~$50
Average retail price: ~$45
Collaboration type: Gifted product (no fee)

Who House of Twist wants to reach

House of Twist's customers are fragrance lovers seeking luxury scents at accessible prices. Creators whose followers match that profile get the strongest response.

Content that fits House of Twist: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots.

House of Twist on social

@twistperfumes has 6K followers on Instagram across 524 posts. Study their recent posts before pitching so your idea matches what they already publish.

This is just what it feels like in my head every time I put this on. ✨💋 · Instagram
Two scents, two completely different moods 🤍 @twistperfumes 🌲 Cyperus No · Instagram
Smells expensive without the expensive price tag✨🤍 @twistperfumes North · Instagram

Brand Stats

39%

Response Rate

Industry average

~7d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the House of Twist PR list

House of Twist works with creators from around 500 followers. Applications go through House of Twist's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for House of Twist

Build your pitch around House of Twist Signature Fragrance Collection, the product House of Twist is best known for. Show how your audience overlaps with theirs (fragrance lovers seeking luxury scents at accessible prices) using your real demographics. Suggest a format that fits their style: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots. Creators who hear back usually get a reply in about 7 days, so follow up once after 10 days.

House of Twist PR FAQ

Does House of Twist send PR packages to small influencers?: House of Twist lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does House of Twist send in a PR package?: Their best-known product is House of Twist Signature Fragrance Collection. A typical House of Twist PR package is worth about $50. Products retail around $45.
How do I apply to the House of Twist PR list?: House of Twist takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does House of Twist pay creators?: House of Twist mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does House of Twist take to reply?: Creators who hear back from House of Twist usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

House of Twist details last updated November 2026.