Does Fortnum & Mason send PR packages to small influencers?

Fortnum & Mason lists a minimum of around 50K followers. Engagement and niche fit matter more than raw follower count.

What does Fortnum & Mason send in a PR package?

Their best-known product is Hampers. A typical Fortnum & Mason PR package is worth about $75. Products retail around $120.

How do I apply to the Fortnum & Mason PR list?

Fortnum & Mason prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does Fortnum & Mason pay creators?

Fortnum & Mason mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Fortnum & Mason work with creators in?

Fortnum & Mason works with creators in Worldwide, US.

How long does Fortnum & Mason take to reply?

Creators who hear back from Fortnum & Mason usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

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Fortnum & Mason

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Accepting PR

About Fortnum & Mason

Fortnum & Mason is an upmarket department store in Piccadilly, London. Its headquarters are located at 181 Piccadilly, where it was established in 1707 by William Fortnum and Hugh Mason. Today, it is privately owned by Wittington Investments Limited. Founded as a grocery store, Fortnum's reputation was built on supplying quality food, and saw rapid growth throughout the Victorian era. The store has since opened several other departments, such as a menswear department, a restaurant and a selection of beauty offerings. For more news about Fortnum & Mason, see our related stories below company information.

What Fortnum & Mason sends creators

Hero product: Hampers
Typical PR package value: ~$75
Average retail price: ~$120
Collaboration type: Gifted product (no fee)

Who Fortnum & Mason wants to reach

Fortnum & Mason's customers are gift-givers and food enthusiasts seeking luxury gifting. Creators whose followers match that profile get the strongest response.

Content that fits Fortnum & Mason: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots.

Brand Stats

22%

Response Rate

Industry average

~10d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

50K+ followers on any platform

Regions

Worldwide, US

Social Media

How to get on the Fortnum & Mason PR list

Fortnum & Mason works with creators from around 50K followers in Worldwide, US. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for Fortnum & Mason

Build your pitch around Hampers, the product Fortnum & Mason is best known for. Show how your audience overlaps with theirs (gift-givers and food enthusiasts seeking luxury gifting) using your real demographics. Suggest a format that fits their style: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots. Creators who hear back usually get a reply in about 10 days, so follow up once after 10 days.

Fortnum & Mason PR FAQ

Does Fortnum & Mason send PR packages to small influencers?: Fortnum & Mason lists a minimum of around 50K followers. Engagement and niche fit matter more than raw follower count.
What does Fortnum & Mason send in a PR package?: Their best-known product is Hampers. A typical Fortnum & Mason PR package is worth about $75. Products retail around $120.
How do I apply to the Fortnum & Mason PR list?: Fortnum & Mason prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does Fortnum & Mason pay creators?: Fortnum & Mason mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does Fortnum & Mason work with creators in?: Fortnum & Mason works with creators in Worldwide, US.
How long does Fortnum & Mason take to reply?: Creators who hear back from Fortnum & Mason usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

Fortnum & Mason details last updated July 2026.