Does Brown Bee send PR packages to small influencers?

Brown Bee lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Brown Bee send in a PR package?

Their best-known product is Self-Tanning Face & Body Serum. A typical Brown Bee PR package is worth about $50. Products retail around $68.

How do I apply to the Brown Bee PR list?

Brown Bee takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Brown Bee pay creators?

Brown Bee mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Brown Bee take to reply?

Creators who hear back from Brown Bee usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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Brown Bee

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About Brown Bee

Brown Bee is a premium sunless tanning brand blending skincare actives with natural, streak-free glow technology. Formulated in Argentina and launching in the U.S., we deliver effortless, buildable face and body color for modern beauty consumers.

What Brown Bee sends creators

Hero product: Self-Tanning Face & Body Serum
Typical PR package value: ~$50
Average retail price: ~$68
Collaboration type: Gifted product (no fee)

Who Brown Bee wants to reach

Brown Bee's customers are women 25-45 seeking natural, streak-free self-tanning solutions. Creators whose followers match that profile get the strongest response.

Content that fits Brown Bee: polished, editorial visuals with a focus on texture, finish and craftsmanship.

Brand Stats

35%

Response Rate

Industry average

~5d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the Brown Bee PR list

Brown Bee works with creators from around 500 followers. Applications go through Brown Bee's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Brown Bee

Build your pitch around Self-Tanning Face & Body Serum, the product Brown Bee is best known for. Show how your audience overlaps with theirs (women 25-45 seeking natural, streak-free self-tanning solutions) using your real demographics. Suggest a format that fits their style: polished, editorial visuals with a focus on texture, finish and craftsmanship. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

Brown Bee PR FAQ

Does Brown Bee send PR packages to small influencers?: Brown Bee lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Brown Bee send in a PR package?: Their best-known product is Self-Tanning Face & Body Serum. A typical Brown Bee PR package is worth about $50. Products retail around $68.
How do I apply to the Brown Bee PR list?: Brown Bee takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Brown Bee pay creators?: Brown Bee mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Brown Bee take to reply?: Creators who hear back from Brown Bee usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

Brown Bee details last updated November 2026.