Does Supergoop send PR packages to small influencers?

Supergoop lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Supergoop send in a PR package?

Their best-known product is Unseen Sunscreen SPF 50. A typical Supergoop PR package is worth about $100. Products retail around $38.

How do I apply to the Supergoop PR list?

Use the contact details on this page to reach the Supergoop PR team with your media kit and a content idea.

Which countries does Supergoop work with creators in?

Supergoop works with creators in Worldwide.

How long does Supergoop take to reply?

Creators who hear back from Supergoop usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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Supergoop

Skincaresupergoop.com →

Accepting PR

About Supergoop

Supergoop! is the only prestige skincare brand 100% dedicated to suncare, making it easy to incorporate UV protection into your daily routine

What Supergoop sends creators

Hero product: Unseen Sunscreen SPF 50
Typical PR package value: ~$100
Average retail price: ~$38

Who Supergoop wants to reach

Supergoop's customers are skincare-conscious consumers seeking SPF products integrated into daily routines. Creators whose followers match that profile get the strongest response.

Content that fits Supergoop: fun, personality-led content: trends, humour and quick cuts work well.

Supergoop on social

@supergoop has 792K followers on Instagram across 6,304 posts. Study their recent posts before pitching so your idea matches what they already publish.

Majorly Matte 💛 Mineral Mattescreen SPF 40 is the SPF makeup primer that · Instagram
Y2K inspired makeup with @lizesleaze because Mattescreen has our skin lo · Instagram
Reasons to love Mineral Mattescreen SPF 40...? ☁️ Formulated with oily s · Instagram

Brand Stats

43%

Response Rate

Above average

~5d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Regions

Worldwide

Social Media

How to get on the Supergoop PR list

Supergoop works with creators from around 500 followers in Worldwide. Unlock the contact details above to reach their PR team directly.

Pitch ideas for Supergoop

Build your pitch around Unseen Sunscreen SPF 50, the product Supergoop is best known for. Show how your audience overlaps with theirs (skincare-conscious consumers seeking spf products integrated into daily routines) using your real demographics. Suggest a format that fits their style: fun, personality-led content: trends, humour and quick cuts work well. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

Supergoop PR FAQ

Does Supergoop send PR packages to small influencers?: Supergoop lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Supergoop send in a PR package?: Their best-known product is Unseen Sunscreen SPF 50. A typical Supergoop PR package is worth about $100. Products retail around $38.
How do I apply to the Supergoop PR list?: Use the contact details on this page to reach the Supergoop PR team with your media kit and a content idea.
Which countries does Supergoop work with creators in?: Supergoop works with creators in Worldwide.
How long does Supergoop take to reply?: Creators who hear back from Supergoop usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more skincare brands with open PR applications on the Skincare directory, or browse the full PR forms directory to find your next collaboration.

Supergoop details last updated September 2026.