Does Sol de Janeiro send PR packages to small influencers?

Sol de Janeiro lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Sol de Janeiro send in a PR package?

Their best-known product is Brazilian Bum Bum® Cream. A typical Sol de Janeiro PR package is worth about $100. Products retail around $68.

How do I apply to the Sol de Janeiro PR list?

Sol de Janeiro prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does Sol de Janeiro pay creators?

Sol de Janeiro runs a gifted product + affiliate commission programme.

Which countries does Sol de Janeiro work with creators in?

Sol de Janeiro works with creators in Worldwide, US.

How long does Sol de Janeiro take to reply?

Creators who hear back from Sol de Janeiro usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

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Sol de Janeiro

Skincaresoldejaneiro.com →

Accepting PR

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About Sol de Janeiro

Sol de Janeiro is an American skincare and fragrance brand founded in 2015 by Heela Yang. Sol de Janeiro products are inspired by Brazilian beach culture.

What Sol de Janeiro sends creators

Hero product: Brazilian Bum Bum® Cream
Typical PR package value: ~$100
Average retail price: ~$68
Collaboration type: Gifted product + affiliate commission

Who Sol de Janeiro wants to reach

Sol de Janeiro's customers are women seeking luxurious, clean beauty body and fragrance products. Creators whose followers match that profile get the strongest response.

Content that fits Sol de Janeiro: fun, personality-led content: trends, humour and quick cuts work well.

Sol de Janeiro on social

@soldejaneiro has 3.4M followers on TikTok across 1,097 posts and is a verified account. Study their recent posts before pitching so your idea matches what they already publish.

Brand Stats

42%

Response Rate

Above average

~7d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Regions

Worldwide, US

Social Media

How to get on the Sol de Janeiro PR list

Sol de Janeiro works with creators from around 500 followers in Worldwide, US. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for Sol de Janeiro

Build your pitch around Brazilian Bum Bum® Cream, the product Sol de Janeiro is best known for. Show how your audience overlaps with theirs (women seeking luxurious, clean beauty body and fragrance products) using your real demographics. Suggest a format that fits their style: fun, personality-led content: trends, humour and quick cuts work well. Creators who hear back usually get a reply in about 7 days, so follow up once after 10 days.

Sol de Janeiro PR FAQ

Does Sol de Janeiro send PR packages to small influencers?: Sol de Janeiro lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Sol de Janeiro send in a PR package?: Their best-known product is Brazilian Bum Bum® Cream. A typical Sol de Janeiro PR package is worth about $100. Products retail around $68.
How do I apply to the Sol de Janeiro PR list?: Sol de Janeiro prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does Sol de Janeiro pay creators?: Sol de Janeiro runs a gifted product + affiliate commission programme.
Which countries does Sol de Janeiro work with creators in?: Sol de Janeiro works with creators in Worldwide, US.
How long does Sol de Janeiro take to reply?: Creators who hear back from Sol de Janeiro usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more skincare brands with open PR applications on the Skincare directory, or browse the full PR forms directory to find your next collaboration.

Sol de Janeiro details last updated November 2026.