Does SteelSeries send PR packages to small influencers?

SteelSeries lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does SteelSeries send in a PR package?

Their best-known product is Apex Pro Gen 3 Keyboard. A typical SteelSeries PR package is worth about $50. Products retail around $229.

How do I apply to the SteelSeries PR list?

SteelSeries takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does SteelSeries pay creators?

SteelSeries runs a gifted product + affiliate commission programme.

Which countries does SteelSeries work with creators in?

SteelSeries works with creators in Global.

How long does SteelSeries take to reply?

Creators who hear back from SteelSeries usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

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SteelSeries

Techsteelseries.com →

Accepting PR

About SteelSeries

Gaming peripherals brand offering high-performance headsets, keyboards, and mice. Known for Arctis headsets, Apex keyboards, and Rival mice. Gaming, high-performance, professional-grade.

What SteelSeries sends creators

Hero product: Apex Pro Gen 3 Keyboard
Typical PR package value: ~$50
Average retail price: ~$229
Collaboration type: Gifted product + affiliate commission
Product types: headsets, keyboards

Who SteelSeries wants to reach

SteelSeries's customers are competitive gamers and esports enthusiasts seeking high-performance gear. Creators whose followers match that profile get the strongest response.

Content that fits SteelSeries: high-energy, attention-grabbing content with strong hooks in the first second.

SteelSeries on social

@steelseries has 1.0M followers on TikTok across 1,047 posts and is a verified account. Study their recent posts before pitching so your idea matches what they already publish.

Brand Stats

25%

Response Rate

Industry average

~10d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Niche

gaming, peripherals

Preferred Platforms

twitch, youtube

Regions

Global

Social Media

How to get on the SteelSeries PR list

SteelSeries works with creators from around 500 followers on Twitch and YouTube in Global. Applications go through SteelSeries's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for SteelSeries

Build your pitch around Apex Pro Gen 3 Keyboard, the product SteelSeries is best known for. Show how your audience overlaps with theirs (competitive gamers and esports enthusiasts seeking high-performance gear) using your real demographics. Suggest a format that fits their style: high-energy, attention-grabbing content with strong hooks in the first second. Content in gaming, peripherals is the closest fit. Creators who hear back usually get a reply in about 10 days, so follow up once after 10 days.

SteelSeries PR FAQ

Does SteelSeries send PR packages to small influencers?: SteelSeries lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does SteelSeries send in a PR package?: Their best-known product is Apex Pro Gen 3 Keyboard. A typical SteelSeries PR package is worth about $50. Products retail around $229.
How do I apply to the SteelSeries PR list?: SteelSeries takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does SteelSeries pay creators?: SteelSeries runs a gifted product + affiliate commission programme.
Which countries does SteelSeries work with creators in?: SteelSeries works with creators in Global.
How long does SteelSeries take to reply?: Creators who hear back from SteelSeries usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more tech brands with open PR applications on the Tech directory, or browse the full PR forms directory to find your next collaboration.

SteelSeries details last updated September 2026.