Does Twelve South send PR packages to small influencers?

Twelve South lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Twelve South send in a PR package?

Their best-known product is AirFly Pro 2. A typical Twelve South PR package is worth about $50. Products retail around $65.

How do I apply to the Twelve South PR list?

Twelve South takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Twelve South pay creators?

Twelve South mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Twelve South work with creators in?

Twelve South works with creators in Worldwide, US.

How long does Twelve South take to reply?

Creators who hear back from Twelve South usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

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Twelve South

Techtwelvesouth.com →

Accepting PR

About Twelve South

Twelve South designs premium accessories exclusively for Apple products, including cases, stands, and chargers that complement the Apple ecosystem.

What Twelve South sends creators

Hero product: AirFly Pro 2
Typical PR package value: ~$50
Average retail price: ~$65
Collaboration type: Gifted product (no fee)

Who Twelve South wants to reach

Twelve South's customers are apple ecosystem users seeking premium tech accessories. Creators whose followers match that profile get the strongest response.

Content that fits Twelve South: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots.

Brand Stats

25%

Response Rate

Industry average

~10d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Niche

Apple accessories, laptop stands, tech lifestyle

Regions

Worldwide, US

Social Media

How to get on the Twelve South PR list

Twelve South works with creators from around 500 followers in Worldwide, US. Applications go through Twelve South's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Twelve South

Build your pitch around AirFly Pro 2, the product Twelve South is best known for. Show how your audience overlaps with theirs (apple ecosystem users seeking premium tech accessories) using your real demographics. Suggest a format that fits their style: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots. Content in Apple accessories, laptop stands, tech lifestyle is the closest fit. Creators who hear back usually get a reply in about 10 days, so follow up once after 10 days.

Twelve South PR FAQ

Does Twelve South send PR packages to small influencers?: Twelve South lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Twelve South send in a PR package?: Their best-known product is AirFly Pro 2. A typical Twelve South PR package is worth about $50. Products retail around $65.
How do I apply to the Twelve South PR list?: Twelve South takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Twelve South pay creators?: Twelve South mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does Twelve South work with creators in?: Twelve South works with creators in Worldwide, US.
How long does Twelve South take to reply?: Creators who hear back from Twelve South usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more tech brands with open PR applications on the Tech directory, or browse the full PR forms directory to find your next collaboration.

Twelve South details last updated August 2026.