Does PiperWai send PR packages to small influencers?

PiperWai lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does PiperWai send in a PR package?

Their best-known product is Charcoal Deodorant. A typical PiperWai PR package is worth about $50. Products retail around $12.

How do I apply to the PiperWai PR list?

PiperWai takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does PiperWai pay creators?

PiperWai runs a affiliate commission on sales programme.

How long does PiperWai take to reply?

Creators who hear back from PiperWai usually get a reply in about 4 days. Send one polite follow-up after 10 days if you haven't heard back.

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PiperWai

Beautypiperwai.com →

Accepting PR

About PiperWai

PiperWai is a clean, woman-owned body care brand known for its natural charcoal deodorant. Made in the USA, vegan, and cruelty-free, PiperWai delivers long-lasting odor protection with plant-based formulas that support the body’s natural balance.

What PiperWai sends creators

Hero product: Charcoal Deodorant
Typical PR package value: ~$50
Average retail price: ~$12
Collaboration type: Affiliate commission on sales

Who PiperWai wants to reach

PiperWai's customers are women seeking clean, natural deodorant alternatives. Creators whose followers match that profile get the strongest response.

Content that fits PiperWai: content that matches their wellness brand voice.

Brand Stats

40%

Response Rate

Above average

~4d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the PiperWai PR list

PiperWai works with creators from around 500 followers. Applications go through PiperWai's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for PiperWai

Build your pitch around Charcoal Deodorant, the product PiperWai is best known for. Show how your audience overlaps with theirs (women seeking clean, natural deodorant alternatives) using your real demographics. Suggest a format that fits their style: content that matches their wellness brand voice. Creators who hear back usually get a reply in about 4 days, so follow up once after 10 days.

PiperWai PR FAQ

Does PiperWai send PR packages to small influencers?: PiperWai lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does PiperWai send in a PR package?: Their best-known product is Charcoal Deodorant. A typical PiperWai PR package is worth about $50. Products retail around $12.
How do I apply to the PiperWai PR list?: PiperWai takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does PiperWai pay creators?: PiperWai runs a affiliate commission on sales programme.
How long does PiperWai take to reply?: Creators who hear back from PiperWai usually get a reply in about 4 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

PiperWai details last updated October 2026.