Does Phyla send PR packages to small influencers?

Phyla lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Phyla send in a PR package?

Their best-known product is Probiotic Serum. A typical Phyla PR package is worth about $50. Products retail around $68.

How do I apply to the Phyla PR list?

Phyla takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Phyla pay creators?

Phyla runs a affiliate commission on sales programme.

How long does Phyla take to reply?

Creators who hear back from Phyla usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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Phyla

Skincarephylabiotics.com →

Accepting PR

About Phyla

Phyla's probiotic serum is the biggest scientific breakthrough in fighting acne in the last 40 years. Phyla specifically targets the bacteria that causes acne (C. acnes) with a 100% safe and natural phage. The phage is a probiotic that only

What Phyla sends creators

Hero product: Probiotic Serum
Typical PR package value: ~$50
Average retail price: ~$68
Collaboration type: Affiliate commission on sales

Who Phyla wants to reach

Phyla's customers are acne-prone individuals seeking natural, scientific skincare solutions. Creators whose followers match that profile get the strongest response.

Content that fits Phyla: benefit-first content: show the product solving a real problem, with a clear before/after or demo.

Brand Stats

42%

Response Rate

Above average

~5d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the Phyla PR list

Phyla works with creators from around 500 followers. Applications go through Phyla's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Phyla

Build your pitch around Probiotic Serum, the product Phyla is best known for. Show how your audience overlaps with theirs (acne-prone individuals seeking natural, scientific skincare solutions) using your real demographics. Suggest a format that fits their style: benefit-first content: show the product solving a real problem, with a clear before/after or demo. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

Phyla PR FAQ

Does Phyla send PR packages to small influencers?: Phyla lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Phyla send in a PR package?: Their best-known product is Probiotic Serum. A typical Phyla PR package is worth about $50. Products retail around $68.
How do I apply to the Phyla PR list?: Phyla takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Phyla pay creators?: Phyla runs a affiliate commission on sales programme.
How long does Phyla take to reply?: Creators who hear back from Phyla usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more skincare brands with open PR applications on the Skincare directory, or browse the full PR forms directory to find your next collaboration.

Phyla details last updated October 2026.