Does Ofra send PR packages to small influencers?

Ofra lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Ofra send in a PR package?

Their best-known product is HD Volumizing Mascara. A typical Ofra PR package is worth about $75. Products retail around $22.

How do I apply to the Ofra PR list?

Ofra takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Ofra pay creators?

Ofra mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Ofra work with creators in?

Ofra works with creators in Worldwide, US.

How long does Ofra take to reply?

Creators who hear back from Ofra usually get a reply in about 6 days. Send one polite follow-up after 10 days if you haven't heard back.

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Ofra

Beautyofracosmetics.com →

Accepting PR

About Ofra

Cosmetics brand known for innovative formulations and influencer collaboration opportunities.

What Ofra sends creators

Hero product: HD Volumizing Mascara
Typical PR package value: ~$75
Average retail price: ~$22
Collaboration type: Gifted product (no fee)

Who Ofra wants to reach

Ofra's customers are beauty enthusiasts seeking cruelty-free, high-quality makeup. Creators whose followers match that profile get the strongest response.

Content that fits Ofra: fun, personality-led content: trends, humour and quick cuts work well.

Brand Stats

33%

Response Rate

Industry average

~6d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Niche

beauty, makeup, professional

Regions

Worldwide, US

Social Media

How to get on the Ofra PR list

Ofra works with creators from around 500 followers in Worldwide, US. Applications go through Ofra's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Ofra

Build your pitch around HD Volumizing Mascara, the product Ofra is best known for. Show how your audience overlaps with theirs (beauty enthusiasts seeking cruelty-free, high-quality makeup) using your real demographics. Suggest a format that fits their style: fun, personality-led content: trends, humour and quick cuts work well. Content in beauty, makeup, professional is the closest fit. Creators who hear back usually get a reply in about 6 days, so follow up once after 10 days.

Ofra PR FAQ

Does Ofra send PR packages to small influencers?: Ofra lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Ofra send in a PR package?: Their best-known product is HD Volumizing Mascara. A typical Ofra PR package is worth about $75. Products retail around $22.
How do I apply to the Ofra PR list?: Ofra takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Ofra pay creators?: Ofra mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does Ofra work with creators in?: Ofra works with creators in Worldwide, US.
How long does Ofra take to reply?: Creators who hear back from Ofra usually get a reply in about 6 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

Ofra details last updated October 2026.