Does Milk Makeup send PR packages to small influencers?

Milk Makeup lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Milk Makeup send in a PR package?

Their best-known product is Hydro Grip Hydrating Gel Skin Tint. A typical Milk Makeup PR package is worth about $50. Products retail around $38.

How do I apply to the Milk Makeup PR list?

Milk Makeup prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does Milk Makeup pay creators?

Milk Makeup runs a gifted product + affiliate commission programme.

Which countries does Milk Makeup work with creators in?

Milk Makeup works with creators in Global, US.

How long does Milk Makeup take to reply?

Creators who hear back from Milk Makeup usually get a reply in about 8 days. Send one polite follow-up after 10 days if you haven't heard back.

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Milk Makeup

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Accepting PR

About Milk Makeup

Vegan, cruelty-free beauty brand offering innovative, easy-to-use products. Known for Kush Mascara, Hydro Grip Primer, and stick formulas. Clean ingredients, portable packaging, millennial-focused.

What Milk Makeup sends creators

Hero product: Hydro Grip Hydrating Gel Skin Tint
Typical PR package value: ~$50
Average retail price: ~$38
Collaboration type: Gifted product + affiliate commission

Who Milk Makeup wants to reach

Milk Makeup's customers are women seeking clean, vegan beauty and hydrating makeup products. Creators whose followers match that profile get the strongest response.

Content that fits Milk Makeup: fun, personality-led content: trends, humour and quick cuts work well.

Milk Makeup on social

@milkmakeup has 1.3M followers on TikTok across 1,783 posts and is a verified account. Study their recent posts before pitching so your idea matches what they already publish.

Brand Stats

35%

Response Rate

Industry average

~8d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Niche

Lifestyle Services

Preferred Platforms

Instagram

Regions

Global, US

Social Media

How to get on the Milk Makeup PR list

Milk Makeup works with creators from around 500 followers on Instagram in Global, US. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for Milk Makeup

Build your pitch around Hydro Grip Hydrating Gel Skin Tint, the product Milk Makeup is best known for. Show how your audience overlaps with theirs (women seeking clean, vegan beauty and hydrating makeup products) using your real demographics. Suggest a format that fits their style: fun, personality-led content: trends, humour and quick cuts work well. Content in Lifestyle Services is the closest fit. Creators who hear back usually get a reply in about 8 days, so follow up once after 10 days.

Milk Makeup PR FAQ

Does Milk Makeup send PR packages to small influencers?: Milk Makeup lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Milk Makeup send in a PR package?: Their best-known product is Hydro Grip Hydrating Gel Skin Tint. A typical Milk Makeup PR package is worth about $50. Products retail around $38.
How do I apply to the Milk Makeup PR list?: Milk Makeup prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does Milk Makeup pay creators?: Milk Makeup runs a gifted product + affiliate commission programme.
Which countries does Milk Makeup work with creators in?: Milk Makeup works with creators in Global, US.
How long does Milk Makeup take to reply?: Creators who hear back from Milk Makeup usually get a reply in about 8 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

Milk Makeup details last updated October 2026.