Does Kit & Kin send PR packages to small influencers?

Kit & Kin has no stated follower minimum, so nano and micro creators can apply.

What does Kit & Kin send in a PR package?

Their best-known product is dishwasher tablets (90 pack). A typical Kit & Kin PR package is worth about $50. Products retail around $8.

How do I apply to the Kit & Kin PR list?

Kit & Kin takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Kit & Kin pay creators?

Kit & Kin mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Kit & Kin take to reply?

Creators who hear back from Kit & Kin usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

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Kit & Kin

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About Kit & Kin

Kit & Kin offers families a range of safe, effective and affordable products that are kinder to you and planet-conscious

What Kit & Kin sends creators

Hero product: dishwasher tablets (90 pack)
Typical PR package value: ~$50
Average retail price: ~$8
Collaboration type: Gifted product (no fee)

Who Kit & Kin wants to reach

Kit & Kin's customers are families with babies and eco-conscious households buying home cleaning essentials. Creators whose followers match that profile get the strongest response.

Content that fits Kit & Kin: content that matches their wellness brand voice.

Brand Stats

32%

Response Rate

Industry average

~7d

Avg. Response

When they reply

Social Media

How to get on the Kit & Kin PR list

Kit & Kin works with creators of any size. Applications go through Kit & Kin's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Kit & Kin

Build your pitch around dishwasher tablets (90 pack), the product Kit & Kin is best known for. Show how your audience overlaps with theirs (families with babies and eco-conscious households buying home cleaning essentials) using your real demographics. Suggest a format that fits their style: content that matches their wellness brand voice. Creators who hear back usually get a reply in about 7 days, so follow up once after 10 days.

Kit & Kin PR FAQ

Does Kit & Kin send PR packages to small influencers?: Kit & Kin has no stated follower minimum, so nano and micro creators can apply.
What does Kit & Kin send in a PR package?: Their best-known product is dishwasher tablets (90 pack). A typical Kit & Kin PR package is worth about $50. Products retail around $8.
How do I apply to the Kit & Kin PR list?: Kit & Kin takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Kit & Kin pay creators?: Kit & Kin mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Kit & Kin take to reply?: Creators who hear back from Kit & Kin usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more home brands with open PR applications on the Home directory, or browse the full PR forms directory to find your next collaboration.

Kit & Kin details last updated November 2026.