Does Herbar send PR packages to small influencers?

Herbar has no stated follower minimum, so nano and micro creators can apply.

What does Herbar send in a PR package?

Their best-known product is Barrier Cream. A typical Herbar PR package is worth about $50. Products retail around $66.

How do I apply to the Herbar PR list?

Herbar prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does Herbar pay creators?

Herbar mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Herbar work with creators in?

Herbar works with creators in EU, Worldwide.

How long does Herbar take to reply?

Creators who hear back from Herbar usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

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Herbar

Skincareherbarofficial.com →

Accepting PR

About Herbar

Fungi and adaptogenic skincare formulations combining medicinal mushrooms with Eastern wisdom. Clinically vetted products designed to repair and strengthen the skin barrier.

What Herbar sends creators

Hero product: Barrier Cream
Typical PR package value: ~$50
Average retail price: ~$66
Collaboration type: Gifted product (no fee)
Product types: creams, face oils, sunscreens, serums

Who Herbar wants to reach

Herbar's customers are consumers seeking natural, science-backed skincare with healing benefits. Creators whose followers match that profile get the strongest response.

Content that fits Herbar: content that matches their wellness brand voice.

Brand Stats

50%

Response Rate

Above average

~7d

Avg. Response

When they reply

What They're Looking For

Niche

adaptogenic, clean-beauty

Regions

EU, Worldwide

Social Media

How to get on the Herbar PR list

Herbar works with creators of any size in EU, Worldwide. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for Herbar

Build your pitch around Barrier Cream, the product Herbar is best known for. Show how your audience overlaps with theirs (consumers seeking natural, science-backed skincare with healing benefits) using your real demographics. Suggest a format that fits their style: content that matches their wellness brand voice. Content in adaptogenic, clean-beauty is the closest fit. Creators who hear back usually get a reply in about 7 days, so follow up once after 10 days.

Herbar PR FAQ

Does Herbar send PR packages to small influencers?: Herbar has no stated follower minimum, so nano and micro creators can apply.
What does Herbar send in a PR package?: Their best-known product is Barrier Cream. A typical Herbar PR package is worth about $50. Products retail around $66.
How do I apply to the Herbar PR list?: Herbar prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does Herbar pay creators?: Herbar mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does Herbar work with creators in?: Herbar works with creators in EU, Worldwide.
How long does Herbar take to reply?: Creators who hear back from Herbar usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more skincare brands with open PR applications on the Skincare directory, or browse the full PR forms directory to find your next collaboration.

Herbar details last updated October 2026.