Does Deal Genius send PR packages to small influencers?

Deal Genius lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Deal Genius send in a PR package?

Their best-known product is Daily Deal Curation Service. A typical Deal Genius PR package is worth about $50.

How do I apply to the Deal Genius PR list?

Deal Genius takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Deal Genius pay creators?

Deal Genius mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Deal Genius take to reply?

Creators who hear back from Deal Genius usually get a reply in about 8 days. Send one polite follow-up after 10 days if you haven't heard back.

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Deal Genius

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About Deal Genius

For 20+ years, DealGenius has delivered smart finds and lowest-price-online deals across home, electronics, apparel, toys more. We add 4 new hand-picked deals daily, so there’s always something useful, fun, or unique to discover.

What Deal Genius sends creators

Hero product: Daily Deal Curation Service
Typical PR package value: ~$50
Collaboration type: Gifted product (no fee)

Who Deal Genius wants to reach

Deal Genius's customers are budget-conscious shoppers seeking daily discounts across categories. Creators whose followers match that profile get the strongest response.

Content that fits Deal Genius: content that matches their casual brand voice.

Deal Genius on social

@deal.genius has 707 followers on Instagram across 1,298 posts. Study their recent posts before pitching so your idea matches what they already publish.

Happy Catoween! Make a statement when you’re handing out Halloween candy · Instagram
This is Some Boo Sheet! Get ready for spooky season and crabby season al · Instagram
Oh no! Haha. Today’s deal helps you organize those annoying cables! http · Instagram

Brand Stats

38%

Response Rate

Industry average

~8d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the Deal Genius PR list

Deal Genius works with creators from around 500 followers. Applications go through Deal Genius's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Deal Genius

Build your pitch around Daily Deal Curation Service, the product Deal Genius is best known for. Show how your audience overlaps with theirs (budget-conscious shoppers seeking daily discounts across categories) using your real demographics. Suggest a format that fits their style: content that matches their casual brand voice. Creators who hear back usually get a reply in about 8 days, so follow up once after 10 days.

Deal Genius PR FAQ

Does Deal Genius send PR packages to small influencers?: Deal Genius lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Deal Genius send in a PR package?: Their best-known product is Daily Deal Curation Service. A typical Deal Genius PR package is worth about $50.
How do I apply to the Deal Genius PR list?: Deal Genius takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Deal Genius pay creators?: Deal Genius mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Deal Genius take to reply?: Creators who hear back from Deal Genius usually get a reply in about 8 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more lifestyle brands with open PR applications on the Lifestyle directory, or browse the full PR forms directory to find your next collaboration.

Deal Genius details last updated November 2026.