Does & Other Stories send PR packages to small influencers?

& Other Stories lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does & Other Stories send in a PR package?

Their best-known product is Contemporary Women's Clothing. A typical & Other Stories PR package is worth about $50. Products retail around $65.

How do I apply to the & Other Stories PR list?

& Other Stories takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does & Other Stories pay creators?

& Other Stories mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does & Other Stories work with creators in?

& Other Stories works with creators in US, Worldwide.

How long does & Other Stories take to reply?

Creators who hear back from & Other Stories usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

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& Other Stories

Fashionstories.com →

Accepting PR

About & Other Stories

& Other Stories is a modern fashion brand that tells expressive stories. Designed for everyday living – with its excitement, curiosity and imperfections – our clothes empower those who think different

What & Other Stories sends creators

Hero product: Contemporary Women's Clothing
Typical PR package value: ~$50
Average retail price: ~$65
Collaboration type: Gifted product (no fee)

Who & Other Stories wants to reach

& Other Stories's customers are women 20-35 seeking trendy, affordable European fashion. Creators whose followers match that profile get the strongest response.

Content that fits & Other Stories: content that matches their casual brand voice.

& Other Stories on social

@andotherstories has 53K followers on TikTok across 510 posts and is a verified account. Study their recent posts before pitching so your idea matches what they already publish.

Brand Stats

25%

Response Rate

Industry average

~10d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Regions

US, Worldwide

Social Media

How to get on the & Other Stories PR list

& Other Stories works with creators from around 500 followers in US, Worldwide. Applications go through & Other Stories's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for & Other Stories

Build your pitch around Contemporary Women's Clothing, the product & Other Stories is best known for. Show how your audience overlaps with theirs (women 20-35 seeking trendy, affordable european fashion) using your real demographics. Suggest a format that fits their style: content that matches their casual brand voice. Creators who hear back usually get a reply in about 10 days, so follow up once after 10 days.

& Other Stories PR FAQ

Does & Other Stories send PR packages to small influencers?: & Other Stories lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does & Other Stories send in a PR package?: Their best-known product is Contemporary Women's Clothing. A typical & Other Stories PR package is worth about $50. Products retail around $65.
How do I apply to the & Other Stories PR list?: & Other Stories takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does & Other Stories pay creators?: & Other Stories mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does & Other Stories work with creators in?: & Other Stories works with creators in US, Worldwide.
How long does & Other Stories take to reply?: Creators who hear back from & Other Stories usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more fashion brands with open PR applications on the Fashion directory, or browse the full PR forms directory to find your next collaboration.

& Other Stories details last updated September 2026.