Does boohoo send PR packages to small influencers?

boohoo lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does boohoo send in a PR package?

A typical boohoo PR package is worth about $50.

How do I apply to the boohoo PR list?

boohoo prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does boohoo pay creators?

boohoo mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does boohoo work with creators in?

boohoo works with creators in US, Worldwide.

How long does boohoo take to reply?

Creators who hear back from boohoo usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

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boohoo

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Accepting PR

About boohoo

Shop boohoo's range of women's and men's clothing for the latest fashion pieces you need to be adding-to-basket, with 100s of new styles landing every day!

What boohoo sends creators

Typical PR package value: ~$50
Collaboration type: Gifted product (no fee)

boohoo on social

@boohoo has 1.4M followers on TikTok across 2,550 posts and is a verified account. Study their recent posts before pitching so your idea matches what they already publish.

Brand Stats

Response Rate

Industry average

~7d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Regions

US, Worldwide

Social Media

How to get on the boohoo PR list

boohoo works with creators from around 500 followers in US, Worldwide. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for boohoo

Creators who hear back usually get a reply in about 7 days, so follow up once after 10 days.

boohoo PR FAQ

Does boohoo send PR packages to small influencers?: boohoo lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does boohoo send in a PR package?: A typical boohoo PR package is worth about $50.
How do I apply to the boohoo PR list?: boohoo prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does boohoo pay creators?: boohoo mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does boohoo work with creators in?: boohoo works with creators in US, Worldwide.
How long does boohoo take to reply?: Creators who hear back from boohoo usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

boohoo details last updated October 2026.