Does UpAiry send PR packages to small influencers?

UpAiry has no stated follower minimum, so nano and micro creators can apply.

What does UpAiry send in a PR package?

Their best-known product is Potty Training Underwear. A typical UpAiry PR package is worth about $50. Products retail around $40.

How do I apply to the UpAiry PR list?

UpAiry prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does UpAiry pay creators?

UpAiry mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does UpAiry work with creators in?

UpAiry works with creators in US, UK, EU, Australia, Canada, Worldwide.

How long does UpAiry take to reply?

Creators who hear back from UpAiry usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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UpAiry

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Accepting PR

About UpAiry

UpAiry makes potty training underwear and tummy gummies for toddlers. The training pants are reusable, eco-friendly, and designed to help toddlers feel accidents while providing absorbency.

What UpAiry sends creators

Hero product: Potty Training Underwear
Typical PR package value: ~$50
Average retail price: ~$40
Collaboration type: Gifted product (no fee)
Product types: training underwear, bed wetting alarms, tummy gummies

Who UpAiry wants to reach

UpAiry's customers are parents of toddlers going through potty training. Creators whose followers match that profile get the strongest response.

Content that fits UpAiry: benefit-first content: show the product solving a real problem, with a clear before/after or demo.

Brand Stats

45%

Response Rate

Above average

~5d

Avg. Response

When they reply

What They're Looking For

Niche

potty-training, sustainable

Regions

US, UK, EU, Australia, Canada, Worldwide

Social Media

How to get on the UpAiry PR list

UpAiry works with creators of any size in US, UK, EU, Australia, Canada, Worldwide. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for UpAiry

Build your pitch around Potty Training Underwear, the product UpAiry is best known for. Show how your audience overlaps with theirs (parents of toddlers going through potty training) using your real demographics. Suggest a format that fits their style: benefit-first content: show the product solving a real problem, with a clear before/after or demo. Content in potty-training, sustainable is the closest fit. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

UpAiry PR FAQ

Does UpAiry send PR packages to small influencers?: UpAiry has no stated follower minimum, so nano and micro creators can apply.
What does UpAiry send in a PR package?: Their best-known product is Potty Training Underwear. A typical UpAiry PR package is worth about $50. Products retail around $40.
How do I apply to the UpAiry PR list?: UpAiry prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does UpAiry pay creators?: UpAiry mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does UpAiry work with creators in?: UpAiry works with creators in US, UK, EU, Australia, Canada, Worldwide.
How long does UpAiry take to reply?: Creators who hear back from UpAiry usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more baby brands with open PR applications on the Baby directory, or browse the full PR forms directory to find your next collaboration.

UpAiry details last updated October 2026.