Does Sonrei send PR packages to small influencers?

Sonrei lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Sonrei send in a PR package?

Their best-known product is Relief Cream. A typical Sonrei PR package is worth about $50. Products retail around $48.

How do I apply to the Sonrei PR list?

Sonrei takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Sonrei pay creators?

Sonrei runs a affiliate commission on sales programme.

How long does Sonrei take to reply?

Creators who hear back from Sonrei usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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Sonrei

Skincaresonreiskin.com →

Accepting PR

About Sonrei

Sonrei is a Korean skincare brand specializing in clean, efficacious formulations that combine traditional ingredients with modern skincare science. Their products focus on nourishing and protecting skin with a minimalist approach to beauty.

What Sonrei sends creators

Hero product: Relief Cream
Typical PR package value: ~$50
Average retail price: ~$48
Collaboration type: Affiliate commission on sales

Who Sonrei wants to reach

Sonrei's customers are women 20-45 seeking clean, effective Korean skincare. Creators whose followers match that profile get the strongest response.

Content that fits Sonrei: calm, uncluttered content that lets the product speak for itself.

Brand Stats

36%

Response Rate

Industry average

~5d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the Sonrei PR list

Sonrei works with creators from around 500 followers. Applications go through Sonrei's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Sonrei

Build your pitch around Relief Cream, the product Sonrei is best known for. Show how your audience overlaps with theirs (women 20-45 seeking clean, effective korean skincare) using your real demographics. Suggest a format that fits their style: calm, uncluttered content that lets the product speak for itself. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

Sonrei PR FAQ

Does Sonrei send PR packages to small influencers?: Sonrei lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Sonrei send in a PR package?: Their best-known product is Relief Cream. A typical Sonrei PR package is worth about $50. Products retail around $48.
How do I apply to the Sonrei PR list?: Sonrei takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Sonrei pay creators?: Sonrei runs a affiliate commission on sales programme.
How long does Sonrei take to reply?: Creators who hear back from Sonrei usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more skincare brands with open PR applications on the Skincare directory, or browse the full PR forms directory to find your next collaboration.

Sonrei details last updated October 2026.