Does Rumi Cosmetiques send PR packages to small influencers?

Rumi Cosmetiques has no stated follower minimum, so nano and micro creators can apply.

What does Rumi Cosmetiques send in a PR package?

Their best-known product is VolumeCare+ Mascara. A typical Rumi Cosmetiques PR package is worth about $50. Products retail around $53.

How do I apply to the Rumi Cosmetiques PR list?

Rumi Cosmetiques prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does Rumi Cosmetiques pay creators?

Rumi Cosmetiques mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Rumi Cosmetiques work with creators in?

Rumi Cosmetiques works with creators in US.

How long does Rumi Cosmetiques take to reply?

Creators who hear back from Rumi Cosmetiques usually get a reply in about 4 days. Send one polite follow-up after 10 days if you haven't heard back.

Back to Directory

Rumi Cosmetiques

Beautyrumicosmetiques.com →

Accepting PR

About Rumi Cosmetiques

Rumi Cosmetiques creates makeup and beauty products specifically formulated for mature women over 50. The brand focuses on sensitive skin formulas with active ingredients that nourish and repair.

What Rumi Cosmetiques sends creators

Hero product: VolumeCare+ Mascara
Typical PR package value: ~$50
Average retail price: ~$53
Collaboration type: Gifted product (no fee)
Product types: mascaras, eyeliners, eyebrow gels, hairline powders, makeup removers

Who Rumi Cosmetiques wants to reach

Rumi Cosmetiques's customers are mature women over 50 with sensitive skin and aging concerns. Creators whose followers match that profile get the strongest response.

Content that fits Rumi Cosmetiques: content that matches their wellness brand voice.

Brand Stats

33%

Response Rate

Industry average

~4d

Avg. Response

When they reply

What They're Looking For

Niche

mature-beauty, clean-beauty

Regions

Social Media

How to get on the Rumi Cosmetiques PR list

Rumi Cosmetiques works with creators of any size in US. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for Rumi Cosmetiques

Build your pitch around VolumeCare+ Mascara, the product Rumi Cosmetiques is best known for. Show how your audience overlaps with theirs (mature women over 50 with sensitive skin and aging concerns) using your real demographics. Suggest a format that fits their style: content that matches their wellness brand voice. Content in mature-beauty, clean-beauty is the closest fit. Creators who hear back usually get a reply in about 4 days, so follow up once after 10 days.