Does PrettyLittleThing AU send PR packages to small influencers?

PrettyLittleThing AU lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does PrettyLittleThing AU send in a PR package?

Their best-known product is Bodycon Dresses. A typical PrettyLittleThing AU PR package is worth about $50. Products retail around $35.

How do I apply to the PrettyLittleThing AU PR list?

PrettyLittleThing AU takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does PrettyLittleThing AU pay creators?

PrettyLittleThing AU mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does PrettyLittleThing AU work with creators in?

PrettyLittleThing AU works with creators in Worldwide, Australia.

How long does PrettyLittleThing AU take to reply?

Creators who hear back from PrettyLittleThing AU usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

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PrettyLittleThing AU

Fashionprettylittlething.com.au →

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About PrettyLittleThing AU

PrettyLittleThing makes on-trend clothing and dresses for fashion-forward young women.

What PrettyLittleThing AU sends creators

Hero product: Bodycon Dresses
Typical PR package value: ~$50
Average retail price: ~$35
Collaboration type: Gifted product (no fee)

Who PrettyLittleThing AU wants to reach

PrettyLittleThing AU's customers are women 18-35 seeking trendy, affordable party and casual fashion. Creators whose followers match that profile get the strongest response.

Content that fits PrettyLittleThing AU: fun, personality-led content: trends, humour and quick cuts work well.

PrettyLittleThing AU on social

@prettylittlething has 3.6M followers on TikTok across 1,529 posts and is a verified account. Study their recent posts before pitching so your idea matches what they already publish.

Brand Stats

40%

Response Rate

Above average

~7d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Regions

Worldwide, Australia

Social Media

How to get on the PrettyLittleThing AU PR list

PrettyLittleThing AU works with creators from around 500 followers in Worldwide, Australia. Applications go through PrettyLittleThing AU's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for PrettyLittleThing AU

Build your pitch around Bodycon Dresses, the product PrettyLittleThing AU is best known for. Show how your audience overlaps with theirs (women 18-35 seeking trendy, affordable party and casual fashion) using your real demographics. Suggest a format that fits their style: fun, personality-led content: trends, humour and quick cuts work well. Creators who hear back usually get a reply in about 7 days, so follow up once after 10 days.

PrettyLittleThing AU PR FAQ

Does PrettyLittleThing AU send PR packages to small influencers?: PrettyLittleThing AU lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does PrettyLittleThing AU send in a PR package?: Their best-known product is Bodycon Dresses. A typical PrettyLittleThing AU PR package is worth about $50. Products retail around $35.
How do I apply to the PrettyLittleThing AU PR list?: PrettyLittleThing AU takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does PrettyLittleThing AU pay creators?: PrettyLittleThing AU mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does PrettyLittleThing AU work with creators in?: PrettyLittleThing AU works with creators in Worldwide, Australia.
How long does PrettyLittleThing AU take to reply?: Creators who hear back from PrettyLittleThing AU usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more fashion brands with open PR applications on the Fashion directory, or browse the full PR forms directory to find your next collaboration.

PrettyLittleThing AU details last updated November 2026.