Does Phlur send PR packages to small influencers?

Phlur lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Phlur send in a PR package?

Their best-known product is Fragrance. A typical Phlur PR package is worth about $50.

How do I apply to the Phlur PR list?

Use the contact details on this page to reach the Phlur PR team with your media kit and a content idea.

Does Phlur pay creators?

Phlur mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Phlur work with creators in?

Phlur works with creators in Worldwide, US.

How long does Phlur take to reply?

Creators who hear back from Phlur usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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Phlur

Beautyphlur.com →

Accepting PR

About Phlur

Phlur is a modern fine fragrance brand that creates mindfully formulated, responsibly sourced and meticulously crafted fragrances by world-class perfumers.

What Phlur sends creators

Hero product: Fragrance
Typical PR package value: ~$50
Collaboration type: Gifted product (no fee)

Who Phlur wants to reach

Phlur's customers are fragrance enthusiasts seeking clean, luxurious scents. Creators whose followers match that profile get the strongest response.

Content that fits Phlur: polished, editorial visuals with a focus on texture, finish and craftsmanship.

Phlur on social

@phlur has 395K followers on Instagram across 1,002 posts. Study their recent posts before pitching so your idea matches what they already publish.

Vanilla Canyon, delivered. From golden horizons to warm vanilla, Founder · Instagram
A final layer with Vanilla Canyon before the runway. Backstage at NYFW w · Instagram
Follow the feeling of possibility with Vanilla Canyon. Shop now at phlur · Instagram

Brand Stats

45%

Response Rate

Above average

~5d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Niche

clean beauty, makeup, beauty

Regions

Worldwide, US

Social Media

How to get on the Phlur PR list

Phlur works with creators from around 500 followers in Worldwide, US. Unlock the contact details above to reach their PR team directly.

Pitch ideas for Phlur

Build your pitch around Fragrance, the product Phlur is best known for. Show how your audience overlaps with theirs (fragrance enthusiasts seeking clean, luxurious scents) using your real demographics. Suggest a format that fits their style: polished, editorial visuals with a focus on texture, finish and craftsmanship. Content in clean beauty, makeup, beauty is the closest fit. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

Phlur PR FAQ

Does Phlur send PR packages to small influencers?: Phlur lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Phlur send in a PR package?: Their best-known product is Fragrance. A typical Phlur PR package is worth about $50.
How do I apply to the Phlur PR list?: Use the contact details on this page to reach the Phlur PR team with your media kit and a content idea.
Does Phlur pay creators?: Phlur mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does Phlur work with creators in?: Phlur works with creators in Worldwide, US.
How long does Phlur take to reply?: Creators who hear back from Phlur usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more beauty brands with open PR applications on the Beauty directory, or browse the full PR forms directory to find your next collaboration.

Phlur details last updated September 2026.