Does Paire send PR packages to small influencers?

Paire lists a minimum of around 5K followers. Engagement and niche fit matter more than raw follower count.

What does Paire send in a PR package?

Their best-known product is Linen Knot Shoulder Bag. A typical Paire PR package is worth about $50. Products retail around $69.

How do I apply to the Paire PR list?

Paire takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Paire pay creators?

Paire mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Paire take to reply?

Creators who hear back from Paire usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

Back to Directory

Paire

Fashionpaire.com.au →

Pitch Paire with Polly — free See 242 similar brands that send PR →

About Paire

Sustainable high-tech materials. Moisture-wicking. Odour-absorbing. Organic-combed. You’ve now entered a blister-free, scratch-less zone. Get comfy.

What Paire sends creators

Hero product: Linen Knot Shoulder Bag
Typical PR package value: ~$50
Average retail price: ~$69
Collaboration type: Gifted product (no fee)

Who Paire wants to reach

Paire's customers are women seeking sustainable, high-performance everyday socks. Creators whose followers match that profile get the strongest response.

Content that fits Paire: benefit-first content: show the product solving a real problem, with a clear before/after or demo.

Brand Stats

33%

Response Rate

Industry average

~10d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

5K+ followers on any platform

Social Media

How to get on the Paire PR list

Paire works with creators from around 5K followers. Applications go through Paire's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Paire

Build your pitch around Linen Knot Shoulder Bag, the product Paire is best known for. Show how your audience overlaps with theirs (women seeking sustainable, high-performance everyday socks) using your real demographics. Suggest a format that fits their style: benefit-first content: show the product solving a real problem, with a clear before/after or demo. Creators who hear back usually get a reply in about 10 days, so follow up once after 10 days.

Paire PR FAQ

Does Paire send PR packages to small influencers?: Paire lists a minimum of around 5K followers. Engagement and niche fit matter more than raw follower count.
What does Paire send in a PR package?: Their best-known product is Linen Knot Shoulder Bag. A typical Paire PR package is worth about $50. Products retail around $69.
How do I apply to the Paire PR list?: Paire takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Paire pay creators?: Paire mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Paire take to reply?: Creators who hear back from Paire usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more fashion brands with open PR applications on the Fashion directory, or browse the full PR forms directory to find your next collaboration.

Paire details last updated November 2026.