Does On Running send PR packages to small influencers?

On Running lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does On Running send in a PR package?

Their best-known product is Cloud Running Shoes. A typical On Running PR package is worth about $70. Products retail around $140.

How do I apply to the On Running PR list?

Use the contact details on this page to reach the On Running PR team with your media kit and a content idea.

Does On Running pay creators?

On Running runs a gifted product + affiliate commission programme.

Which countries does On Running work with creators in?

On Running works with creators in Worldwide.

How long does On Running take to reply?

Creators who hear back from On Running usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

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On Running

Fitnesson-running.com →

Accepting PR

About On Running

Born in the Swiss Alps, On running shoes feature the first patented cushioning system which is activated only when you need it - during the landing.

What On Running sends creators

Hero product: Cloud Running Shoes
Typical PR package value: ~$70
Average retail price: ~$140
Collaboration type: Gifted product + affiliate commission

Who On Running wants to reach

On Running's customers are performance-focused runners seeking Swiss-engineered technical footwear. Creators whose followers match that profile get the strongest response.

Content that fits On Running: polished, editorial visuals with a focus on texture, finish and craftsmanship.

On Running on social

The Cloudsolo Hiker. A new tool for artistic exploration by LOEWE and On · Instagram
“The desire path. That’s how I like to move through the city. I’m always · Instagram
“Whenever the wind starts blowing, I put on a costume and I go outside. · Instagram

Brand Stats

22%

Response Rate

Industry average

~10d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Regions

Worldwide

Social Media

How to get on the On Running PR list

On Running works with creators from around 500 followers in Worldwide. Unlock the contact details above to reach their PR team directly.

Pitch ideas for On Running

Build your pitch around Cloud Running Shoes, the product On Running is best known for. Show how your audience overlaps with theirs (performance-focused runners seeking swiss-engineered technical footwear) using your real demographics. Suggest a format that fits their style: polished, editorial visuals with a focus on texture, finish and craftsmanship. Creators who hear back usually get a reply in about 10 days, so follow up once after 10 days.

On Running PR FAQ

Does On Running send PR packages to small influencers?: On Running lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does On Running send in a PR package?: Their best-known product is Cloud Running Shoes. A typical On Running PR package is worth about $70. Products retail around $140.
How do I apply to the On Running PR list?: Use the contact details on this page to reach the On Running PR team with your media kit and a content idea.
Does On Running pay creators?: On Running runs a gifted product + affiliate commission programme.
Which countries does On Running work with creators in?: On Running works with creators in Worldwide.
How long does On Running take to reply?: Creators who hear back from On Running usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more fitness brands with open PR applications on the Fitness directory, or browse the full PR forms directory to find your next collaboration.

On Running details last updated October 2026.