Does HIKOCO send PR packages to small influencers?

HIKOCO has no stated follower minimum, so nano and micro creators can apply.

What does HIKOCO send in a PR package?

Their best-known product is Mediheal Edit Mask Set. A typical HIKOCO PR package is worth about $50. Products retail around $45.

How do I apply to the HIKOCO PR list?

HIKOCO prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does HIKOCO pay creators?

HIKOCO mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does HIKOCO take to reply?

Creators who hear back from HIKOCO usually get a reply in about 3 days. Send one polite follow-up after 10 days if you haven't heard back.

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HIKOCO

Skincarehikoco.co.nz →

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About HIKOCO

New Zealand retailer specializing in curated Korean beauty, skincare, makeup and cosmetics since 2016. Offers products from multiple K-Beauty brands including sheet masks, tinted lip balms, cleansing balms and skincare sets.

What HIKOCO sends creators

Hero product: Mediheal Edit Mask Set
Typical PR package value: ~$50
Average retail price: ~$45
Collaboration type: Gifted product (no fee)
Product types: sheet masks, lip balms, cleansing balms, skincare sets, eyeliners

Who HIKOCO wants to reach

HIKOCO's customers are new Zealand beauty enthusiasts interested in Korean skincare and makeup trends. Creators whose followers match that profile get the strongest response.

Content that fits HIKOCO: fun, personality-led content: trends, humour and quick cuts work well.

Brand Stats

41%

Response Rate

Above average

~3d

Avg. Response

When they reply

What They're Looking For

Niche

k-beauty, korean-skincare

Social Media

How to get on the HIKOCO PR list

HIKOCO works with creators of any size. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for HIKOCO

Build your pitch around Mediheal Edit Mask Set, the product HIKOCO is best known for. Show how your audience overlaps with theirs (new zealand beauty enthusiasts interested in korean skincare and makeup trends) using your real demographics. Suggest a format that fits their style: fun, personality-led content: trends, humour and quick cuts work well. Content in k-beauty, korean-skincare is the closest fit. Creators who hear back usually get a reply in about 3 days, so follow up once after 10 days.

HIKOCO PR FAQ

Does HIKOCO send PR packages to small influencers?: HIKOCO has no stated follower minimum, so nano and micro creators can apply.
What does HIKOCO send in a PR package?: Their best-known product is Mediheal Edit Mask Set. A typical HIKOCO PR package is worth about $50. Products retail around $45.
How do I apply to the HIKOCO PR list?: HIKOCO prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does HIKOCO pay creators?: HIKOCO mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does HIKOCO take to reply?: Creators who hear back from HIKOCO usually get a reply in about 3 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more skincare brands with open PR applications on the Skincare directory, or browse the full PR forms directory to find your next collaboration.

HIKOCO details last updated November 2026.