Does Freya send PR packages to small influencers?

Freya lists a minimum of around 5K followers. Engagement and niche fit matter more than raw follower count.

What does Freya send in a PR package?

Their best-known product is Freya Hydrating Serum. A typical Freya PR package is worth about $50. Products retail around $48.

How do I apply to the Freya PR list?

Freya takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Freya pay creators?

Freya mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Freya take to reply?

Creators who hear back from Freya usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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Freya

Skincarehifreya.com →

Accepting PR

About Freya

Freya is a skincare brand specializing in clean, science-backed formulations designed to address common skin concerns. Their products combine natural ingredients with dermatological expertise to deliver effective skincare solutions for modern consumers.

What Freya sends creators

Hero product: Freya Hydrating Serum
Typical PR package value: ~$50
Average retail price: ~$48
Collaboration type: Gifted product (no fee)

Who Freya wants to reach

Freya's customers are women 25-45 seeking clean, science-backed skincare. Creators whose followers match that profile get the strongest response.

Content that fits Freya: polished, editorial visuals with a focus on texture, finish and craftsmanship.

Brand Stats

45%

Response Rate

Above average

~5d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

5K+ followers on any platform

Social Media

How to get on the Freya PR list

Freya works with creators from around 5K followers. Applications go through Freya's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Freya

Build your pitch around Freya Hydrating Serum, the product Freya is best known for. Show how your audience overlaps with theirs (women 25-45 seeking clean, science-backed skincare) using your real demographics. Suggest a format that fits their style: polished, editorial visuals with a focus on texture, finish and craftsmanship. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

Freya PR FAQ

Does Freya send PR packages to small influencers?: Freya lists a minimum of around 5K followers. Engagement and niche fit matter more than raw follower count.
What does Freya send in a PR package?: Their best-known product is Freya Hydrating Serum. A typical Freya PR package is worth about $50. Products retail around $48.
How do I apply to the Freya PR list?: Freya takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Freya pay creators?: Freya mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Freya take to reply?: Creators who hear back from Freya usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more skincare brands with open PR applications on the Skincare directory, or browse the full PR forms directory to find your next collaboration.

Freya details last updated September 2026.