Does Concept2 US send PR packages to small influencers?

Concept2 US lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Concept2 US send in a PR package?

Their best-known product is Concept2 RowErg. A typical Concept2 US PR package is worth about $50. Products retail around $1150.

How do I apply to the Concept2 US PR list?

Concept2 US takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Concept2 US pay creators?

Concept2 US mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Concept2 US take to reply?

Creators who hear back from Concept2 US usually get a reply in about 9 days. Send one polite follow-up after 10 days if you haven't heard back.

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Concept2 US

Fitnessshop.concept2.com →

Accepting PR

About Concept2 US

Concept2 have made world class products since 1976. Our oars have become the oar of choice among the world’s rowers, while the Concept2 RowErg is recognizable worldwide. Our product line now includes oars, RowErgs, the SkiErg and the Concept2 BikeErg.

What Concept2 US sends creators

Hero product: Concept2 RowErg
Typical PR package value: ~$50
Average retail price: ~$1150
Collaboration type: Gifted product (no fee)

Who Concept2 US wants to reach

Concept2 US's customers are rowers, fitness enthusiasts, and gym facilities worldwide. Creators whose followers match that profile get the strongest response.

Content that fits Concept2 US: polished, editorial visuals with a focus on texture, finish and craftsmanship.

Brand Stats

22%

Response Rate

Industry average

~9d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the Concept2 US PR list

Concept2 US works with creators from around 500 followers. Applications go through Concept2 US's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Concept2 US

Build your pitch around Concept2 RowErg, the product Concept2 US is best known for. Show how your audience overlaps with theirs (rowers, fitness enthusiasts, and gym facilities worldwide) using your real demographics. Suggest a format that fits their style: polished, editorial visuals with a focus on texture, finish and craftsmanship. Creators who hear back usually get a reply in about 9 days, so follow up once after 10 days.

Concept2 US PR FAQ

Does Concept2 US send PR packages to small influencers?: Concept2 US lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Concept2 US send in a PR package?: Their best-known product is Concept2 RowErg. A typical Concept2 US PR package is worth about $50. Products retail around $1150.
How do I apply to the Concept2 US PR list?: Concept2 US takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Concept2 US pay creators?: Concept2 US mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Concept2 US take to reply?: Creators who hear back from Concept2 US usually get a reply in about 9 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more fitness brands with open PR applications on the Fitness directory, or browse the full PR forms directory to find your next collaboration.

Concept2 US details last updated August 2026.