Does Black Diamond send PR packages to small influencers?

Black Diamond has no stated follower minimum, so nano and micro creators can apply.

What does Black Diamond send in a PR package?

Their best-known product is Dynex Dogbone. A typical Black Diamond PR package is worth about $50. Products retail around $25.

How do I apply to the Black Diamond PR list?

Black Diamond prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does Black Diamond pay creators?

Black Diamond mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Black Diamond work with creators in?

Black Diamond works with creators in US, Canada.

How long does Black Diamond take to reply?

Creators who hear back from Black Diamond usually get a reply in about 6 days. Send one polite follow-up after 10 days if you haven't heard back.

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Black Diamond

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About Black Diamond

Black Diamond Equipment makes gear for climbing, skiing, running, and hiking. The brand engineers technical equipment including ropes, carabiners, headlamps, gloves, and backcountry ski gear.

What Black Diamond sends creators

Hero product: Dynex Dogbone
Typical PR package value: ~$50
Average retail price: ~$25
Collaboration type: Gifted product (no fee)
Product types: climbing gear, ski equipment, headlamps, gloves, backpacks

Who Black Diamond wants to reach

Black Diamond's customers are climbers, skiers, runners, hikers, and backcountry outdoor enthusiasts. Creators whose followers match that profile get the strongest response.

Content that fits Black Diamond: benefit-first content: show the product solving a real problem, with a clear before/after or demo.

Brand Stats

30%

Response Rate

Industry average

~6d

Avg. Response

When they reply

What They're Looking For

Niche

outdoor, technical-gear

Regions

US, Canada

Social Media

How to get on the Black Diamond PR list

Black Diamond works with creators of any size in US, Canada. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for Black Diamond

Build your pitch around Dynex Dogbone, the product Black Diamond is best known for. Show how your audience overlaps with theirs (climbers, skiers, runners, hikers, and backcountry outdoor enthusiasts) using your real demographics. Suggest a format that fits their style: benefit-first content: show the product solving a real problem, with a clear before/after or demo. Content in outdoor, technical-gear is the closest fit. Creators who hear back usually get a reply in about 6 days, so follow up once after 10 days.

Black Diamond PR FAQ

Does Black Diamond send PR packages to small influencers?: Black Diamond has no stated follower minimum, so nano and micro creators can apply.
What does Black Diamond send in a PR package?: Their best-known product is Dynex Dogbone. A typical Black Diamond PR package is worth about $50. Products retail around $25.
How do I apply to the Black Diamond PR list?: Black Diamond prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does Black Diamond pay creators?: Black Diamond mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does Black Diamond work with creators in?: Black Diamond works with creators in US, Canada.
How long does Black Diamond take to reply?: Creators who hear back from Black Diamond usually get a reply in about 6 days. Send one polite follow-up after 10 days if you haven't heard back.

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Black Diamond details last updated November 2026.