Does Aura Diamonds send PR packages to small influencers?

Aura Diamonds has no stated follower minimum, so nano and micro creators can apply.

What does Aura Diamonds send in a PR package?

Their best-known product is Moissanite Tennis Bracelet. A typical Aura Diamonds PR package is worth about $50. Products retail around $178.

How do I apply to the Aura Diamonds PR list?

Aura Diamonds prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does Aura Diamonds pay creators?

Aura Diamonds mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Aura Diamonds work with creators in?

Aura Diamonds works with creators in Australia.

How long does Aura Diamonds take to reply?

Creators who hear back from Aura Diamonds usually get a reply in about 8 days. Send one polite follow-up after 10 days if you haven't heard back.

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Aura Diamonds

Jewelryaura-diamonds.com.au →

Accepting PR

About Aura Diamonds

Australian family-owned jeweller crafting moissanite and lab-grown diamond pieces including engagement rings, earrings, bracelets and necklaces. Each piece is handmade to order in Melbourne with IGI-certified stones.

What Aura Diamonds sends creators

Hero product: Moissanite Tennis Bracelet
Typical PR package value: ~$50
Average retail price: ~$178
Collaboration type: Gifted product (no fee)
Product types: rings, earrings, bracelets, necklaces

Who Aura Diamonds wants to reach

Aura Diamonds's customers are shoppers seeking ethical fine jewellery and engagement rings in Australia. Creators whose followers match that profile get the strongest response.

Content that fits Aura Diamonds: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots.

Brand Stats

28%

Response Rate

Industry average

~8d

Avg. Response

When they reply

What They're Looking For

Niche

lab-grown, luxury

Regions

Australia

Social Media

How to get on the Aura Diamonds PR list

Aura Diamonds works with creators of any size in Australia. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for Aura Diamonds

Build your pitch around Moissanite Tennis Bracelet, the product Aura Diamonds is best known for. Show how your audience overlaps with theirs (shoppers seeking ethical fine jewellery and engagement rings in australia) using your real demographics. Suggest a format that fits their style: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots. Content in lab-grown, luxury is the closest fit. Creators who hear back usually get a reply in about 8 days, so follow up once after 10 days.

Aura Diamonds PR FAQ

Does Aura Diamonds send PR packages to small influencers?: Aura Diamonds has no stated follower minimum, so nano and micro creators can apply.
What does Aura Diamonds send in a PR package?: Their best-known product is Moissanite Tennis Bracelet. A typical Aura Diamonds PR package is worth about $50. Products retail around $178.
How do I apply to the Aura Diamonds PR list?: Aura Diamonds prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does Aura Diamonds pay creators?: Aura Diamonds mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does Aura Diamonds work with creators in?: Aura Diamonds works with creators in Australia.
How long does Aura Diamonds take to reply?: Creators who hear back from Aura Diamonds usually get a reply in about 8 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more jewelry brands with open PR applications on the Jewelry directory, or browse the full PR forms directory to find your next collaboration.

Aura Diamonds details last updated October 2026.