For brandsLaunch a campaignPay for views, not promises.
Real creators post about your product. You pay only for the views they deliver.
No fixed fee per video and no guesswork on ROI. Set a budget and a rate per 1,000 views, creators in your niche post on their own TikTok and Instagram, and the videos that perform become your next ads.
Start from $300 · Pause anytime · Unspent budget refundedYou pay first and hope it performs
- $150 to $400 per UGC videoPaid upfront, before a single person sees it.
- Gifting that never postsOnly 20 to 40% of gifted creators usually post.
- Influencer fees on a forecastA flat fee and a rough ROI projection. If it flops, the money is gone.
Performance UGC in three steps
- 1Set your reward
Pick a budget and a rate per 1,000 views, a cap per video, and who can join: region, niche, follower count. Optional: ship free product to a few matched creators.
- 2Creators post on their own accounts
UGC creators in your niche join in one tap and post on TikTok or Instagram, with a brief and the hooks already working in your category. First videos often land the same day.
- 3Pay for views, boost the winners
Views are counted daily for 30 days. You pay for what each post actually reached, then turn the top performers into Spark Ads or Partnership Ads.
Every post, view and dollar in one place
Know your cost per view before you spend.
Your rate per 1,000 views is fixed by you. No surprises, no blind ROI projections. You see every view you pay for.
- Every post, view and dollar in one live dashboard
- Caps per video and per month, so spend never runs away
- Pause, top up or stop whenever you want
Reach today, ads tomorrow
- Organic reach on real accounts
Every post lives on the creator's feed, in front of their audience, not just in your ad account.
- Proven ad creative
You only boost videos that already pulled views organically, so your ads start from a winner.
- Hooks that already work
Our AI scans your category on TikTok and hands creators the hooks and formats getting views right now.
- Fraud checks built in
Views that don't match engagement are held for review. You never pay for bots.
Small, growing and mid-size DTC brands
Beauty, skincare, wellness, home, food and pets. If people film your product, creators can make it work for you, without an agency retainer.
Questions brands ask
How do you count views?
We read each post’s public view count on TikTok or Instagram every day for 30 days after it goes live. You pay for the views it reaches in that window, up to the cap you set per video.
Can we use the videos in our ads?
Yes. Tap “Use as ad” on any post and we get the creator’s go-ahead for paid usage, for a small bonus to the creator. You can then run it as a Spark Ad or a Partnership Ad.
What stops fake views?
Posts with views that don’t match their likes and comments are held and reviewed before anyone is paid. Creators who game views are removed.
Do creators need our product?
Your choice. Creators who already own it can post the same day, or you ship to a small group we match to you and they still get paid on views, so they actually post.
Can we choose who posts?
You set who can join: region, niche and minimum followers. You approve each post before it counts, or let it approve itself after 48 hours.
What does it cost?
You set a budget and a rate per 1,000 views. Our 20% fee is included in that budget. Unspent budget is refunded, and you can pause or stop anytime.
Get your first creator videos this week.
Set a budget, pick your rate, and only pay for the views you get.
Launch your first campaign We set up your first campaign with you, free.