Does Wild Willies send PR packages to small influencers?

Wild Willies lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Wild Willies send in a PR package?

Their best-known product is Beard Oil. A typical Wild Willies PR package is worth about $50. Products retail around $35.

How do I apply to the Wild Willies PR list?

Wild Willies takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Wild Willies pay creators?

Wild Willies mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Wild Willies take to reply?

Creators who hear back from Wild Willies usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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Wild Willies

Haircarewild-willies.com →

Accepting PR

About Wild Willies

Wild Willies makes beard care products for men who want quality grooming.

What Wild Willies sends creators

Hero product: Beard Oil
Typical PR package value: ~$50
Average retail price: ~$35
Collaboration type: Gifted product (no fee)

Who Wild Willies wants to reach

Wild Willies's customers are men interested in grooming and beard maintenance. Creators whose followers match that profile get the strongest response.

Content that fits Wild Willies: fun, personality-led content: trends, humour and quick cuts work well.

Brand Stats

45%

Response Rate

Above average

~5d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the Wild Willies PR list

Wild Willies works with creators from around 500 followers. Applications go through Wild Willies's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Wild Willies

Build your pitch around Beard Oil, the product Wild Willies is best known for. Show how your audience overlaps with theirs (men interested in grooming and beard maintenance) using your real demographics. Suggest a format that fits their style: fun, personality-led content: trends, humour and quick cuts work well. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

Wild Willies PR FAQ

Does Wild Willies send PR packages to small influencers?: Wild Willies lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Wild Willies send in a PR package?: Their best-known product is Beard Oil. A typical Wild Willies PR package is worth about $50. Products retail around $35.
How do I apply to the Wild Willies PR list?: Wild Willies takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Wild Willies pay creators?: Wild Willies mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Wild Willies take to reply?: Creators who hear back from Wild Willies usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more haircare brands with open PR applications on the Haircare directory, or browse the full PR forms directory to find your next collaboration.

Wild Willies details last updated August 2026.