Does Paw.com send PR packages to small influencers?

Paw.com lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Paw.com send in a PR package?

Their best-known product is PupLuxe™ Orthopedic Dog Bed. A typical Paw.com PR package is worth about $50. Products retail around $149.

How do I apply to the Paw.com PR list?

Paw.com prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does Paw.com pay creators?

Paw.com mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Paw.com work with creators in?

Paw.com works with creators in Worldwide, US.

How long does Paw.com take to reply?

Creators who hear back from Paw.com usually get a reply in about 4 days. Send one polite follow-up after 10 days if you haven't heard back.

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Paw.com

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About Paw.com

Premium dog beds, blankets, and accessories designed for comfort and style. Washable, durable pet products made with high-quality materials.

What Paw.com sends creators

Hero product: PupLuxe™ Orthopedic Dog Bed
Typical PR package value: ~$50
Average retail price: ~$149
Collaboration type: Gifted product (no fee)

Who Paw.com wants to reach

Paw.com's customers are dog owners seeking stylish, functional pet furniture for their homes. Creators whose followers match that profile get the strongest response.

Content that fits Paw.com: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots.

Brand Stats

43%

Response Rate

Above average

~4d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Niche

pet, home, lifestyle

Regions

Worldwide, US

Social Media

How to get on the Paw.com PR list

Paw.com works with creators from around 500 followers in Worldwide, US. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for Paw.com

Build your pitch around PupLuxe™ Orthopedic Dog Bed, the product Paw.com is best known for. Show how your audience overlaps with theirs (dog owners seeking stylish, functional pet furniture for their homes) using your real demographics. Suggest a format that fits their style: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots. Content in pet, home, lifestyle is the closest fit. Creators who hear back usually get a reply in about 4 days, so follow up once after 10 days.

Paw.com PR FAQ

Does Paw.com send PR packages to small influencers?: Paw.com lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Paw.com send in a PR package?: Their best-known product is PupLuxe™ Orthopedic Dog Bed. A typical Paw.com PR package is worth about $50. Products retail around $149.
How do I apply to the Paw.com PR list?: Paw.com prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does Paw.com pay creators?: Paw.com mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does Paw.com work with creators in?: Paw.com works with creators in Worldwide, US.
How long does Paw.com take to reply?: Creators who hear back from Paw.com usually get a reply in about 4 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more pet brands with open PR applications on the Pet directory, or browse the full PR forms directory to find your next collaboration.

Paw.com details last updated October 2026.