Does OTB Hair & Beauty send PR packages to small influencers?

OTB Hair & Beauty has no stated follower minimum, so nano and micro creators can apply.

What does OTB Hair & Beauty send in a PR package?

Their best-known product is Appointment Book. A typical OTB Hair & Beauty PR package is worth about $50. Products retail around $8.

How do I apply to the OTB Hair & Beauty PR list?

OTB Hair & Beauty prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does OTB Hair & Beauty pay creators?

OTB Hair & Beauty mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does OTB Hair & Beauty work with creators in?

OTB Hair & Beauty works with creators in UK.

How long does OTB Hair & Beauty take to reply?

Creators who hear back from OTB Hair & Beauty usually get a reply in about 4 days. Send one polite follow-up after 10 days if you haven't heard back.

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OTB Hair & Beauty

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About OTB Hair & Beauty

Multi-brand retailer offering professional hair care products including hair colour, bleaching powder, perms, developers, shampoos and salon supplies. Serves both trade professionals and retail customers in the UK.

What OTB Hair & Beauty sends creators

Hero product: Appointment Book
Typical PR package value: ~$50
Average retail price: ~$8
Collaboration type: Gifted product (no fee)
Product types: hair colour, bleaching powders, developers, shampoos, conditioners

Who OTB Hair & Beauty wants to reach

OTB Hair & Beauty's customers are hair salon professionals and consumers seeking professional hair products. Creators whose followers match that profile get the strongest response.

Content that fits OTB Hair & Beauty: benefit-first content: show the product solving a real problem, with a clear before/after or demo.

Brand Stats

43%

Response Rate

Above average

~4d

Avg. Response

When they reply

What They're Looking For

Niche

professional-haircare, salon-supplies

Regions

Social Media

How to get on the OTB Hair & Beauty PR list

OTB Hair & Beauty works with creators of any size in UK. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for OTB Hair & Beauty

Build your pitch around Appointment Book, the product OTB Hair & Beauty is best known for. Show how your audience overlaps with theirs (hair salon professionals and consumers seeking professional hair products) using your real demographics. Suggest a format that fits their style: benefit-first content: show the product solving a real problem, with a clear before/after or demo. Content in professional-haircare, salon-supplies is the closest fit. Creators who hear back usually get a reply in about 4 days, so follow up once after 10 days.

OTB Hair & Beauty PR FAQ

Does OTB Hair & Beauty send PR packages to small influencers?: OTB Hair & Beauty has no stated follower minimum, so nano and micro creators can apply.
What does OTB Hair & Beauty send in a PR package?: Their best-known product is Appointment Book. A typical OTB Hair & Beauty PR package is worth about $50. Products retail around $8.
How do I apply to the OTB Hair & Beauty PR list?: OTB Hair & Beauty prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does OTB Hair & Beauty pay creators?: OTB Hair & Beauty mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does OTB Hair & Beauty work with creators in?: OTB Hair & Beauty works with creators in UK.
How long does OTB Hair & Beauty take to reply?: Creators who hear back from OTB Hair & Beauty usually get a reply in about 4 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more haircare brands with open PR applications on the Haircare directory, or browse the full PR forms directory to find your next collaboration.

OTB Hair & Beauty details last updated November 2026.