Does Ollie send PR packages to small influencers?

Ollie lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Ollie send in a PR package?

Their best-known product is Fresh, human-grade dog food meal plans. A typical Ollie PR package is worth about $50. Products retail around $65.

How do I apply to the Ollie PR list?

Ollie prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does Ollie pay creators?

Ollie mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Ollie take to reply?

Creators who hear back from Ollie usually get a reply in about 6 days. Send one polite follow-up after 10 days if you haven't heard back.

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Ollie

Petmyollie.com →

Accepting PR

About Ollie

Ollie delivers fresh, healthy dog food made with real, human-grade ingredients, tailored to your pup's unique nutritional needs.

What Ollie sends creators

Hero product: Fresh, human-grade dog food meal plans
Typical PR package value: ~$50
Average retail price: ~$65
Collaboration type: Gifted product (no fee)

Who Ollie wants to reach

Ollie's customers are dog owners who prioritize pet health and nutrition. Creators whose followers match that profile get the strongest response.

Content that fits Ollie: fun, personality-led content: trends, humour and quick cuts work well.

Brand Stats

44%

Response Rate

Above average

~6d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the Ollie PR list

Ollie works with creators from around 500 followers. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for Ollie

Build your pitch around Fresh, human-grade dog food meal plans, the product Ollie is best known for. Show how your audience overlaps with theirs (dog owners who prioritize pet health and nutrition) using your real demographics. Suggest a format that fits their style: fun, personality-led content: trends, humour and quick cuts work well. Creators who hear back usually get a reply in about 6 days, so follow up once after 10 days.

Ollie PR FAQ

Does Ollie send PR packages to small influencers?: Ollie lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Ollie send in a PR package?: Their best-known product is Fresh, human-grade dog food meal plans. A typical Ollie PR package is worth about $50. Products retail around $65.
How do I apply to the Ollie PR list?: Ollie prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does Ollie pay creators?: Ollie mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Ollie take to reply?: Creators who hear back from Ollie usually get a reply in about 6 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more pet brands with open PR applications on the Pet directory, or browse the full PR forms directory to find your next collaboration.

Ollie details last updated September 2026.