Does Lumie send PR packages to small influencers?

Lumie lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Lumie send in a PR package?

Their best-known product is Lumie Bodyclock. A typical Lumie PR package is worth about $50. Products retail around $150.

How do I apply to the Lumie PR list?

Lumie takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Lumie pay creators?

Lumie runs a affiliate commission on sales programme.

How long does Lumie take to reply?

Creators who hear back from Lumie usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

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Lumie

Wellnesslumie.com →

Accepting PR

About Lumie

Lumie is a UK-based leader in light therapy, creating innovative lamps that enhance sleep, mood, and energy. Established in 1991, Lumie helps people live brighter and healthier through the power of natural light.

What Lumie sends creators

Hero product: Lumie Bodyclock
Typical PR package value: ~$50
Average retail price: ~$150
Collaboration type: Affiliate commission on sales

Who Lumie wants to reach

Lumie's customers are people seeking better sleep, mood, and energy through light therapy. Creators whose followers match that profile get the strongest response.

Content that fits Lumie: content that matches their wellness brand voice.

Brand Stats

41%

Response Rate

Above average

~7d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the Lumie PR list

Lumie works with creators from around 500 followers. Applications go through Lumie's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Lumie

Build your pitch around Lumie Bodyclock, the product Lumie is best known for. Show how your audience overlaps with theirs (people seeking better sleep, mood, and energy through light therapy) using your real demographics. Suggest a format that fits their style: content that matches their wellness brand voice. Creators who hear back usually get a reply in about 7 days, so follow up once after 10 days.

Lumie PR FAQ

Does Lumie send PR packages to small influencers?: Lumie lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Lumie send in a PR package?: Their best-known product is Lumie Bodyclock. A typical Lumie PR package is worth about $50. Products retail around $150.
How do I apply to the Lumie PR list?: Lumie takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Lumie pay creators?: Lumie runs a affiliate commission on sales programme.
How long does Lumie take to reply?: Creators who hear back from Lumie usually get a reply in about 7 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more wellness brands with open PR applications on the Wellness directory, or browse the full PR forms directory to find your next collaboration.

Lumie details last updated October 2026.