Does Ironpaws send PR packages to small influencers?

Ironpaws lists a minimum of around 5K followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Ironpaws send in a PR package?

Their best-known product is Iron Paws Daily Human-Grade Superfood For Dogs. A typical Ironpaws PR package is worth about $50. Products retail around $40.

How do I apply to the Ironpaws PR list?

Ironpaws takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Ironpaws pay creators?

Ironpaws mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Ironpaws take to reply?

Creators who hear back from Ironpaws usually get a reply in about 6 days. Send one polite follow-up after 10 days if you haven't heard back.

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Ironpaws

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About Ironpaws

Iron Paws is a daily greens based powder supplement for dogs of all ages that supports longevity and overall health. Our 20 active ingredients support gut health, dental health, hip and joint mobility, and more...

What Ironpaws sends creators

Hero product: Iron Paws Daily Human-Grade Superfood For Dogs
Typical PR package value: ~$50
Average retail price: ~$40
Collaboration type: Gifted product (no fee)

Who Ironpaws wants to reach

Ironpaws's customers are dog owners seeking natural health supplements for pets. Creators whose followers match that profile get the strongest response.

Content that fits Ironpaws: content that matches their wellness brand voice.

Brand Stats

47%

Response Rate

Above average

~6d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

5K+ followers on any platform

Social Media

How to get on the Ironpaws PR list

Ironpaws works with creators from around 5K followers. Applications go through Ironpaws's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Ironpaws

Build your pitch around Iron Paws Daily Human-Grade Superfood For Dogs, the product Ironpaws is best known for. Show how your audience overlaps with theirs (dog owners seeking natural health supplements for pets) using your real demographics. Suggest a format that fits their style: content that matches their wellness brand voice. Creators who hear back usually get a reply in about 6 days, so follow up once after 10 days.

Ironpaws PR FAQ

Does Ironpaws send PR packages to small influencers?: Ironpaws lists a minimum of around 5K followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Ironpaws send in a PR package?: Their best-known product is Iron Paws Daily Human-Grade Superfood For Dogs. A typical Ironpaws PR package is worth about $50. Products retail around $40.
How do I apply to the Ironpaws PR list?: Ironpaws takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Ironpaws pay creators?: Ironpaws mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Ironpaws take to reply?: Creators who hear back from Ironpaws usually get a reply in about 6 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more pet brands with open PR applications on the Pet directory, or browse the full PR forms directory to find your next collaboration.

Ironpaws details last updated November 2026.