Does Helmm send PR packages to small influencers?

Helmm lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Helmm send in a PR package?

Their best-known product is Refillable Deodorant. A typical Helmm PR package is worth about $50. Products retail around $28.

How do I apply to the Helmm PR list?

Helmm takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Helmm pay creators?

Helmm runs a affiliate commission on sales programme.

How long does Helmm take to reply?

Creators who hear back from Helmm usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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Helmm

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Accepting PR

About Helmm

Helmm invented the world's first refillable deodorant for the Modern Man. Our eco-friendly design features modern sweat odor blocking formulas and award-winning fragrances. 28 awards including Men's Health. 15K+ reviews. Adventure with Confidence™

What Helmm sends creators

Hero product: Refillable Deodorant
Typical PR package value: ~$50
Average retail price: ~$28
Collaboration type: Affiliate commission on sales

Who Helmm wants to reach

Helmm's customers are men 18-45 seeking sustainable personal care. Creators whose followers match that profile get the strongest response.

Content that fits Helmm: benefit-first content: show the product solving a real problem, with a clear before/after or demo.

Brand Stats

37%

Response Rate

Industry average

~5d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the Helmm PR list

Helmm works with creators from around 500 followers. Applications go through Helmm's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Helmm

Build your pitch around Refillable Deodorant, the product Helmm is best known for. Show how your audience overlaps with theirs (men 18-45 seeking sustainable personal care) using your real demographics. Suggest a format that fits their style: benefit-first content: show the product solving a real problem, with a clear before/after or demo. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

Helmm PR FAQ

Does Helmm send PR packages to small influencers?: Helmm lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Helmm send in a PR package?: Their best-known product is Refillable Deodorant. A typical Helmm PR package is worth about $50. Products retail around $28.
How do I apply to the Helmm PR list?: Helmm takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Helmm pay creators?: Helmm runs a affiliate commission on sales programme.
How long does Helmm take to reply?: Creators who hear back from Helmm usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more sustainable brands with open PR applications on the Sustainable directory, or browse the full PR forms directory to find your next collaboration.

Helmm details last updated October 2026.