Does Haircooki send PR packages to small influencers?

Haircooki has no stated follower minimum, so nano and micro creators can apply.

What does Haircooki send in a PR package?

Their best-known product is Argan Oil Shampoo Bar. A typical Haircooki PR package is worth about $50. Products retail around $13.

How do I apply to the Haircooki PR list?

Haircooki prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does Haircooki pay creators?

Haircooki mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

Which countries does Haircooki work with creators in?

Haircooki works with creators in Australia, US, UK, Canada, EU.

How long does Haircooki take to reply?

Creators who hear back from Haircooki usually get a reply in about 4 days. Send one polite follow-up after 10 days if you haven't heard back.

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Haircooki

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About Haircooki

Australian brand making ultra-foaming shampoo and conditioner bars free from harsh chemicals and plastic. Products include argan oil, purple toning, peppermint, and ginger formulas for various hair types.

What Haircooki sends creators

Hero product: Argan Oil Shampoo Bar
Typical PR package value: ~$50
Average retail price: ~$13
Collaboration type: Gifted product (no fee)
Product types: shampoo bars, conditioner bars, hair masks, hair brushes, accessories

Who Haircooki wants to reach

Haircooki's customers are people seeking plastic-free, low-tox haircare solutions for various hair types. Creators whose followers match that profile get the strongest response.

Content that fits Haircooki: content that matches their wellness brand voice.

Brand Stats

46%

Response Rate

Above average

~4d

Avg. Response

When they reply

What They're Looking For

Niche

sustainable, clean-beauty

Regions

Australia, US, UK, Canada, EU

Social Media

How to get on the Haircooki PR list

Haircooki works with creators of any size in Australia, US, UK, Canada, EU. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for Haircooki

Build your pitch around Argan Oil Shampoo Bar, the product Haircooki is best known for. Show how your audience overlaps with theirs (people seeking plastic-free, low-tox haircare solutions for various hair types) using your real demographics. Suggest a format that fits their style: content that matches their wellness brand voice. Content in sustainable, clean-beauty is the closest fit. Creators who hear back usually get a reply in about 4 days, so follow up once after 10 days.

Haircooki PR FAQ

Does Haircooki send PR packages to small influencers?: Haircooki has no stated follower minimum, so nano and micro creators can apply.
What does Haircooki send in a PR package?: Their best-known product is Argan Oil Shampoo Bar. A typical Haircooki PR package is worth about $50. Products retail around $13.
How do I apply to the Haircooki PR list?: Haircooki prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does Haircooki pay creators?: Haircooki mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
Which countries does Haircooki work with creators in?: Haircooki works with creators in Australia, US, UK, Canada, EU.
How long does Haircooki take to reply?: Creators who hear back from Haircooki usually get a reply in about 4 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more haircare brands with open PR applications on the Haircare directory, or browse the full PR forms directory to find your next collaboration.

Haircooki details last updated November 2026.