Does Gift of Scent send PR packages to small influencers?

Gift of Scent lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.

What does Gift of Scent send in a PR package?

Their best-known product is Signature Essential Oil Blends Collection. A typical Gift of Scent PR package is worth about $50. Products retail around $65.

How do I apply to the Gift of Scent PR list?

Gift of Scent takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.

Does Gift of Scent pay creators?

Gift of Scent mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.

How long does Gift of Scent take to reply?

Creators who hear back from Gift of Scent usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

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Gift of Scent

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About Gift of Scent

The Gift of Scent offers luxury aromatherapy, home, and auto fragrance solutions that blend wellness with design. Ideal for health-conscious, style-savvy shoppers looking to scent their spaces with purpose.

What Gift of Scent sends creators

Hero product: Signature Essential Oil Blends Collection
Typical PR package value: ~$50
Average retail price: ~$65
Collaboration type: Gifted product (no fee)

Who Gift of Scent wants to reach

Gift of Scent's customers are health-conscious, design-focused consumers seeking premium home fragrance. Creators whose followers match that profile get the strongest response.

Content that fits Gift of Scent: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots.

Gift of Scent on social

@thegiftofscent has 295 followers on Instagram across 1,448 posts. Study their recent posts before pitching so your idea matches what they already publish.

Happy Labor Day from The Gift of Scent. Here's to the hardworking people · Instagram
Fall may not be in the forecast just yet, but that doesn’t mean you can’ · Instagram
Your September fragrance forecast has arrived. The outlook? Cozy moments · Instagram

Brand Stats

43%

Response Rate

Above average

~5d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

500+ followers on any platform

Social Media

How to get on the Gift of Scent PR list

Gift of Scent works with creators from around 500 followers. Applications go through Gift of Scent's own creator form, so have your stats, niche and one content idea ready before you open it.

Pitch ideas for Gift of Scent

Build your pitch around Signature Essential Oil Blends Collection, the product Gift of Scent is best known for. Show how your audience overlaps with theirs (health-conscious, design-focused consumers seeking premium home fragrance) using your real demographics. Suggest a format that fits their style: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots. Creators who hear back usually get a reply in about 5 days, so follow up once after 10 days.

Gift of Scent PR FAQ

Does Gift of Scent send PR packages to small influencers?: Gift of Scent lists a minimum of around 500 followers and is marked micro-creator friendly on Newcollab. Engagement and niche fit matter more than raw follower count.
What does Gift of Scent send in a PR package?: Their best-known product is Signature Essential Oil Blends Collection. A typical Gift of Scent PR package is worth about $50. Products retail around $65.
How do I apply to the Gift of Scent PR list?: Gift of Scent takes creators through a direct application form. Newcollab links you to it after a free sign-up, and you can attach your media kit.
Does Gift of Scent pay creators?: Gift of Scent mainly runs a gifting programme: creators receive free product in exchange for honest content, with no fee.
How long does Gift of Scent take to reply?: Creators who hear back from Gift of Scent usually get a reply in about 5 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more wellness brands with open PR applications on the Wellness directory, or browse the full PR forms directory to find your next collaboration.

Gift of Scent details last updated October 2026.