Does FARFETCH send PR packages to small influencers?

FARFETCH lists a minimum of around 50K followers. Engagement and niche fit matter more than raw follower count.

What does FARFETCH send in a PR package?

Their best-known product is Luxury Designer Clothing and Accessories. A typical FARFETCH PR package is worth about $50. Products retail around $450.

How do I apply to the FARFETCH PR list?

FARFETCH prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.

Does FARFETCH pay creators?

FARFETCH runs a gifted product + affiliate commission programme.

Which countries does FARFETCH work with creators in?

FARFETCH works with creators in US, Worldwide.

How long does FARFETCH take to reply?

Creators who hear back from FARFETCH usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

Back to Directory

FARFETCH

Lifestylefarfetch.com →

Accepting PR

About FARFETCH

Farfetch is a British e-commerce company focused on luxury clothing and beauty products. It operates as a digital marketplace that sells products from several hundred brands, boutiques and department

What FARFETCH sends creators

Hero product: Luxury Designer Clothing and Accessories
Typical PR package value: ~$50
Average retail price: ~$450
Collaboration type: Gifted product + affiliate commission

Who FARFETCH wants to reach

FARFETCH's customers are affluent fashion enthusiasts seeking curated designer brands. Creators whose followers match that profile get the strongest response.

Content that fits FARFETCH: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots.

Brand Stats

22%

Response Rate

Industry average

~10d

Avg. Response

When they reply

What They're Looking For

Minimum Followers

50K+ followers on any platform

Regions

US, Worldwide

Social Media

How to get on the FARFETCH PR list

FARFETCH works with creators from around 50K followers in US, Worldwide. The best route is an email pitch to their PR team: keep it to five sentences, attach your media kit and lead with one specific content idea.

Pitch ideas for FARFETCH

Build your pitch around Luxury Designer Clothing and Accessories, the product FARFETCH is best known for. Show how your audience overlaps with theirs (affluent fashion enthusiasts seeking curated designer brands) using your real demographics. Suggest a format that fits their style: polished, editorial visuals: clean backgrounds, natural light and slow, detailed product shots. Creators who hear back usually get a reply in about 10 days, so follow up once after 10 days.

FARFETCH PR FAQ

Does FARFETCH send PR packages to small influencers?: FARFETCH lists a minimum of around 50K followers. Engagement and niche fit matter more than raw follower count.
What does FARFETCH send in a PR package?: Their best-known product is Luxury Designer Clothing and Accessories. A typical FARFETCH PR package is worth about $50. Products retail around $450.
How do I apply to the FARFETCH PR list?: FARFETCH prefers an email pitch to their PR team. Send a short message with your media kit and one specific content idea.
Does FARFETCH pay creators?: FARFETCH runs a gifted product + affiliate commission programme.
Which countries does FARFETCH work with creators in?: FARFETCH works with creators in US, Worldwide.
How long does FARFETCH take to reply?: Creators who hear back from FARFETCH usually get a reply in about 10 days. Send one polite follow-up after 10 days if you haven't heard back.

Discover more lifestyle brands with open PR applications on the Lifestyle directory, or browse the full PR forms directory to find your next collaboration.

FARFETCH details last updated July 2026.